(VIENNA, VA) – Billy Casper Golf (BCG) – owner and operator of more than 115 golf courses, country clubs and resorts – has been retained by the City of Troy, MI to manage its Sanctuary Lake and Sylvan Glen golf courses.
The two properties mark BCG’s entry into Michigan, bringing the total courses managed in the Midwest to 41. The company also operates multi-course portfolios in Chicago; Cook County, IL; Tulsa; Cincinnati; Philadelphia; Westchester County, NY; Knoxville, TN and Wilmington, DE.
BCG will oversee all aspects of Sanctuary Lake and Sylvan Glen’s golf-course maintenance, staffing and training, merchandising, membership programs, marketing and public relations, golf instruction and special events.
“Billy Casper Golf is adept at managing golf courses in a financially sound manner,” said John Szerlag, Troy City Manager. “Residents will take even greater pride in their Sanctuary Lake and Sylvan Glen recreational outlets.”
“Improving the already strong course conditions, customer service and amenities will increase the popularity of these local favorites,” said Peter Hill, Chairman and CEO of BCG. “Billy Casper Golf has a sturdy track record helping municipalities realize considerable returns.”
About Sanctuary Lake
The 18-hole, 6,505-yard, par-71 course set against the backdrop of the Troy skyline, Sanctuary Lake takes golfers through a rolling, links-style layout. Tee-to-green bentgrass, 70 fairway and greenside bunkers, and tall fescue lining the fairways make for challenging and aesthetically noteworthy experiences.
Golfers regularly hone their games at the full-service practice area that contains 70 hitting stations with natural and artificial surfaces, eight target greens and two short-game areas, one with a greenside practice bunker. The Sanctuary Lake Golf Academy provides PGA-certified instruction.
A fully-stocked pro shop and Piper’s Pub, the perfect 19th hole with event space for outings, weddings and other social engagements, make the clubhouse a popular gathering place.
For more information about Sanctuary Lake or to reserve a tee time: 248.619.7671, www.golftroy.com.
About Sylvan Glen
The 18-hole, 6,565-yard, par-70 course delivers distinct journeys for golfers of all skill levels. Player-friendly since 1922, the design boasts wide, tree-lined fairways, a variety of greens complexes, understated bunkering and a winding creek intersecting 11 holes. Camp Ticonderoga restaurant features a varied menu that includes several wild-game selections.
For more information about Sylvan Glen or to reserve a tee time: 248.619.7674, www.golftroy.com.
About Billy Casper Golf
Widely respected as a high-performance owner/operator of golf courses, country clubs and resorts, BCG enjoys the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper, BCG is based in Vienna, VA with regional offices strategically convenient to courses’ locales.
The company’s best-of-breed infrastructure shows clients favorable returns on investments. Critically-acclaimed by industry leaders and media, BCG economies of scale make and save money for courses while delivering personal touches to daily-fee golfers and members.
Buffalo Communications – a division of BCG – is the global public relations, branding and marketing-communications firm. In addition to creating and implementing programs for BCG courses, Buffalo represents many of golf’s top brands (products, resorts, destinations and communities) worldwide.
For information about Billy Casper Golf/Buffalo Communications: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.buffalocommunications.com
www.billycaspergolf.com
