(TORONTO, ON) – Quagmire – the Toronto-based apparel brand founded by two buddies with a passion for golf, surf, skate and street culture – had a stellar day at the 1st Annual Joe Carter & Friends Celebrity Golf Tournament, providing a range of gear to top-name sports and entertainment celebs on hand June 23 at Eagles Nest Golf Club in Maple, ON.
Always keen to keep a good buzz going, company founders Geoff Tait and Bobby Pasternak – who recently received feature treatment in the Calgary Herald – made certain everyone stayed cool and looked fresh in shirts and lids from the Spring 2010 collection.
That meant rocking the fairways with guys like Carter, Charles Barkley, Kenny Lofton, Jonathan Ogden, Devon White, Ray Bourque and Claude Lemieux, as well as ladies like the flavorful Trish Stratus(!).
“Regardless of how late I was out the night before, it was easy to get up for this event,” says Tait. “I lost my mind when Carter went yard back in the ’93 World Series. Now he’s supporting a great cause like the Children’s Aid Foundation. The guy is just awesome.”
“Kelly Gruber, Devon White, these guys were my heros growing up in Toronto and getting to play with them was amazing. The bonus of seeing Barkley swing wasn’t bad either!” adds Pasternak.
This event only accelerated the tsunami of famous folks embracing Quagmire, which is adored by celebs and Tour pros worldwide. Retailing from $65 for some tops to $79 for select outwear, the latest looks continue to embody the brand’s “Not Fit for the Fairway” motto. Check out www.quagmiregolf.com.
About Quagmire
Founded by Geoff Tait and Bobby Pasternak, Quagmire is a member of Green Grass One and available throughout Canada at more than 200 pro shops and off-course retailers. Named “Canadian Golf Company of the Year” by ScoreGolf, the five-year-old brand now has strong distribution in the United States.
Quagmire also offers custom apparel, and has provided special edition pieces to brands like Coors and Coors Light USA, pokerstars.com and many others.
Quagmire’s management partner is the 31-year-old Jaytex Group, the Canada licensee of famous brands Kenneth Cole Reaction, Tommy Bahama, Original Penguin, Gant, Union Bay and Ben Sherman.
About Joe Carter and Friends Celebrity Golf Tournament
Beginning in 2010, the Joe Carter and Friends Celebrity Golf Tournament will raise funds annually for the Children’s Aid Foundation. Our goal is to deliver a fun and unique golf event that provides our guests an opportunity to network, play golf and mingle with many of the top athletes in the world, while raising important awareness and funding for the Children’s Aid Foundation.
For more information, visit http://www.joecarterandfriendsgolf.com/
About the Children’s Aid Foundation
The Children’s Aid Foundation is a national charity committed to improving the lives of abused, neglected, and at risk children and youth across Canada. Focusing on a three-pronged approach, the Foundation supports child welfare organizations in three critical areas: prevention, enrichment, and education. With a separate endowment that covers administrative expenses, 100% of all donations are used directly to help the Children’s Aid Foundation fund programs for children and youth in need. Over the last 30 years, the Foundation has raised over $100 million dollars and touched the lives of more than one million children and youth.
For more information, visit http://www.cafdn.org/
Contact:
Jamie Brooks
Buffalo Communications
703.891.3510
jbrooks@buffalocommunications.com
www.buffalocommunications.com
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