Winner, 19 of the Top 25 Finishers and 66% of the Plastic Cleat Field Outfitted in Softspikes Products; World’s Best Selling Cleat Brand also Captures Cleat Field at PGA Tour’s John Deere Classic, While Winning on Nationwide and European Tours
BRENTWOOD, Tenn., July 12, 2010 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, captured its 54th career Major in dominant fashion this weekend, as the winner, 19 of Top 25 finishers and 66% of the plastic cleat field at the LPGA U.S. Women’s Open wore the Company’s products, according to the Independent Darrell Survey.
Adding to another stellar weekend on the combined professional tours, Softspikes won the plastic cleat field at the PGA Tour’s John Deere Classic with 70% player usage, while winning the European Tour’s Barclay’s Scottish Open, as well as capturing a victory at the Nationwide Tour’s Wayne Gretzky Classic, where 23 of the top 27 finishers donned Softspikes products.
“Achieving 54 Major wins is another great accomplishment for Softspikes and our stable of products,” said John Hohman, Vice President of Marketing, PrideSports. “What makes this weekend even more special is that we enjoy strong success across the professional tours, combining wins with cleat field and leaderboard domination.”
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
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Tiffany Kessler (tiffany@mastrocomm.com)
Glenn Mastro (gmastro@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700
