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Project X Shafts Win British Open – Third Major Title Of 2010

July 20, 2010

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MEMPHIS, Tenn. – With one of the greatest driving performances in the history of Major Championship golf, Project X Graphite shafts delivered the resounding victory at the 2010 British Open Championship. The win locked up the third consecutive major title of the year for Project X shafts, which are now the preferred choice for the best golfers throughout the world.

This year’s Claret Jug winner played the new Project X graphite shaft in his driver and fairway woods to lead the field in driving accuracy with an astounding 86 percent of fairways hit and averaging more than 319 yards per drive. He shot a closing 71 on Sunday that gave him a seven-shot victory – only two strokes off from the largest victory margin in British Open history.

“To win your first major at St. Andrews is really outstanding, and we are excited that Project X graphite shafts could be a part of such a remarkable victory,” says Scott Hennessy, president and CEO of True Temper Sports. “The win at the British Open firmly cemented our new Project X shaft as the winningest graphite shaft of the 2010 PGA Tour, and proved it can deliver the unparalleled distance and accuracy needed to win a major.”

Project X shafts have a long history of winning on the professional tours and particularly at major events. Previously this year, Project X shafts delivered victories at the Masters Tournament and the U.S. Open.

The new Project X graphite shaft, designed and manufactured by True Temper, features a unique tapered design that maximizes a player’s distance, and a reinforced tip that reduces spin by up to 500 RPM more than other low-spin Tour model shafts. Project X graphite shafts are available in woods and hybrids.

For more information on Project X, visit www.PXShaft.com , or find Project X on Facebook at www.facebook.com/projectxgolf and Twitter at www.twitter.com/projectxgolf .

The leading manufacturer of golf shafts in the world, True Temper Sports is consistently the number one shaft on all professional tours globally. The company markets a complete line of shafts under the True Temper®, Grafalloy® and Project X® shaft brands, and sells these brands in more than 30 countries throughout the world. True Temper Sports is proudly represented by more than 1,000 individuals in ten facilities located in the United States, Europe, Japan, China and Australia. For more information, visit www.truetemper.com .

Contact:
John Meng
Meng & Associates Inc.
P. 512.331.8600 C. 512.423.3171
mengassociates.com

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