Montreal, PQ: NIVO introduces its first-ever Outerwear collection for 2011. With NIVO’s signature flair, the collection is performance driven and fashion inspired. Always ahead of current trends NIVO 2011 Outerwear presents an exciting selection of vibrant colors and European styling with the athletic woman in mind; whether she is on the golf course or on the town.
“At NIVO, we always focus on performance driven fashion,” said Linda Di Genova, designer of NIVO. “Like our entire Collection, the new NIVO Outerwear for 2011 is created for the active woman who loves being outdoors.”
The 2011 NIVO Outerwear line’s five exciting styles tempt you to brave the elements with smart designs in cheerful and luminous colors that are fashionable in every environment.
“We’re excited about our styles,” said Di Genova. “The three NIVO rainwear jackets are lightweight and wind resistant as well as breathable. The fabric is treated with a DWR-finish for added water repellency. Styling details include laser cut technology, sealed seams, welded pockets, and stretch inserts for added flexibility and range of motion during the golf swing.”
The two soft shell jackets are sporty and functional. The technical stretch fabric is water and wind resistant and breathable, with multiple exposed zippers giving it a more active look.
“With multiple choices in the jackets and shells, at NIVO color takes center stage,” added Di Genova. “Along with timeless and chic black and grey, we have cheerful and luminous Wild Lime, French Blue, Pink Flambé, and Ultra Marine. Our full expressive palette of NIVO colors and outerwear styles is an invitation to enjoy the fresh air wherever and whenever the opportunity arrives.”
The first NIVO Outerwear collection will debut at the Las Vegas Golf Show August 16, and will be available in the finest golf and retail shops early in 2011. To view the 2010 NIVO Collection visit www.nivosport.com
Contact:
Hal Quinn
Quinn Group Communications
halquinn@shaw.ca
604-990-0945
