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Softspikes® Captures 55th Major Victory With Dominant Performance At The Senior Open Championship

July 27, 2010

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Winner and 8 of the top 11 finishers donned Softspikes; world’s best selling cleat brand also captures runner-up & cleat field at PGA Tour’s RBC Canadian Open, while winning on LPGA and Nationwide Tours

BRENTWOOD, Tenn., July 26, 2010 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, captured its 55th career Major this weekend, as the winner and 8 of the top 11 finishers donned Softspikes at The Senior Open Championship.

Adding to another successful weekend on the combined professional tours, 24 of the top 37 finishers, including the runner-up, wore Softspikes at the PGA TOUR’s RBC Canadian Open. Additionally, Softspikes captured the win at the LPGA’s Evian Masters, while the Company’s hottest new cleat, BLACK WIDOW® TOUR™, was worn by the winner at the Nationwide Tour’s Children’s Hospital Invitational.

“Our Company enjoyed another very successful weekend on tour, including an exciting 55th Major victory,” said John Hohman, Vice President of Marketing, PrideSports. “Our products have and will continue to enjoy a strong presence across all tours, as professionals at all levels overwhelmingly choose the performance features of Softspikes products.”

PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Tiffany Berls (tiffany@mastrocomm.com)
Glenn Mastro (gmastro@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700

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