Lifestyle looks on display at PGA Fall Expo, Booth 416
(TORONTO) – Quagmire – the Toronto-based apparel brand founded by two buddies with a passion for golf, surf, skate and street culture – is bringing its epic road show to booth 416 at the PGA Fall Expo, Aug. 16-18 in Las Vegas.
In addition to celebrating the world premier of their 2011 golf styles, co-founders Geoff Tait and Bobby Pasternak will be launching Quagmire Premium for men and women and the Quagmire Kids collection.
“It’s going to be crazy hot for two guys from the great white north, but we’re rolling into Vegas sky high with excitement,” says Tait. “The Premium and Kids pieces really push us into new territory, but are totally rad and in line with what we’re all about as a brand.”
Featuring polos, button-ups, pants, ties, skirts and dresses made from rich fabrics, Quagmire Premium is perfect for work, school and even a sizzling date. While all the pieces look classy and are one step up from the company’s existing golf line, the dresses are not recommended for dudes.
Quagmire Kids is geared to all those young whippersnappers looking to dress cool. Called “totally nutz” by the hippest six-year-old you’ll ever meet, most pieces in the line include Colorfusion elements in screen prints or embroideries that change color in the heat.
“We’ve come a long way over the past five years, but the Vegas show remains something we circle on our calendar,” adds Pasternak. “This time it’s especially awesome since we’re showing our two new sub-brands.”
Quagmire is rocked by celebs and Tour pros worldwide that embody the brand’s “Not Fit for the Fairway” motto. Check out www.quagmiregolf.com.
About Quagmire
Founded by Geoff Tait and Bobby Pasternak, Quagmire is a member of Green Grass One and available throughout Canada at more than 200 pro shops and off-course retailers. Named “Canadian Golf Company of the Year” by ScoreGolf, the five-year-old brand now has strong distribution in the United States.
Quagmire also offers custom apparel, and has provided special edition pieces to brands like Coors and Coors Light USA, pokerstars.com and many others.
Quagmire’s management partner is the 31-year-old Jaytex Group, the Canada licensee of famous brands Kenneth Cole Reaction, Tommy Bahama, Original Penguin, Gant, Union Bay and Ben Sherman.
Contact:
Jamie Brooks
Buffalo Communications
703.891.3510
jbrooks@buffalocommunications.com
www.buffalocommunications.com
www.twitter.com/buffcomm
