Chicago, IL – EZLinks, Golf Inc. announced today they recently upgraded their Email Marketing Service for golf course clients by deploying Distribion, an enterprise-class marketing and technology platform from New Media Gateway.
EZLinks Email Marketing Service is a complete A to Z turnkey solution for executing email marketing campaigns. The service includes building high-impact custom HTML templates, compiling and updating a golf course’s proprietary database, approval of each campaign by the client, and emailing the campaign followed by a detailed report. EZLinks has been providing this service since 2002.
“We are very excited to have this new technology in place,” said Hanford Choy, CEO of EZLinks. “Many of our clients rely on us for their email marketing, so it’s critical we have a system in place that ensures world class delivery rates while staying compliant with CAN-SPAM and FCC list regulations.”
So far this year, EZLinks has successfully executed more than 800 email campaigns on behalf of their clients, reaching more than 6 million golfers. Golf courses receive a real-time report after each campaign, which enables them to track metrics such as open rates, clickthroughs, and unsubscribes. EZLinks Email Marketing Service reporting module also enables a course to leverage past email campaigns to increase revenue, e.g., market to golfers who clicked on specific links, such as online tee times, specific events, forward emails to friends, and other upgraded features.
About EZLinks
Founded in 1995, EZLinks Golf, Inc. operates the world’s largest network for golf reservations, as well as the highest volume tee time reservation center in the industry. EZLinks provides tee sheet management software, 24-hour live-operator reservation services, integrated point of sale, customizable Web booking tools, email marketing services, and Web sites to more than 1,300 golf facilities, hotels, and travel companies worldwide.
For golf course facilities, EZLinks provides a complete suite of products and services designed to increase rounds and revenue, deliver better customer service, and manage day-to-day operations more efficiently. The list of clients includes many of the most prominent and innovative names in golf course management. By providing products and services that maximize golf facility efficiency and increase bottom-line revenue, EZLinks has a proven track record in providing valuable business tools for golf facilities of all shapes and sizes.
About Distribion
Distribion is a leading provider of web-based software that allows marketers to manage the complex needs of distributed marketing organizations through a single integrated platform. Corporate and local marketers, field sales and marketing partners can efficiently create, store, localize, manage and measure marketing communications across channels.
For more information about EZLinks or to schedule a demo, please contact sales@ezlinks.com or call 312.913.6973.
Contact:
Jeffrey Wright
312.913.6959
E-mail: jwright@ezlinks.com
