SAN DIEGO, CA – August 24, 2010 – Graphite Design, maker of some of the most widely played premium golf shafts on the PGA TOUR, announced today that the winner of the Champions Tour JELD-WEN Tradition played a Graphite Design Tour AD DI shaft in his three-wood.
“Congratulations to the winner on his third Champions major of his career,” said Mr. Tak Yamada, VP of Sales & Marketing, Graphite Design. “The fact that he was playing a Graphite Design Tour AD DI shaft is not surprising considering the growing number of Tour Professionals world wide who have switched to the DI shaft since its introduction at the beginning of 2010.”
The JELD-WEN Tradition champion played Graphite Design’s Tour AD DI 7 shaft in his three-wood. He was bogey-free on the back nine of the final round, closing with a 3-under 69 on Sunday to claim a one stroke victory.
“In less than nine months, our Tour AD DI shaft has gained tremendous credibility on the PGA and JPGA Tours, moving to the number two top played shaft on both Tours combined,” added Mr. Yamada. “According to Tour tracking reports, a combined total of 60 Graphite Design Tour AD DI shafts are being played on the PGA and JPGA Tours. The fact that is has become one of the most popular shafts on Tour in less than a year validates its impressive design and performance benefits.”
Designed to provide more power and stability, the Tour AD DI shaft, manufactured exclusively at Graphite Design Japan, has been integrated with Toray Company’s new Nanomaterial technology in the tip section of the shaft. This unique tip technology creates optimal launch and spin conditions to produce increased accuracy and distance. Tour players have been impressed by the fact that when using the Tour AD DI shaft they can increase ball speed and accuracy without giving up distance.
The mid bend profile of the Tour AD DI allows the player to load the shaft properly, yet maintains a firm enough tip section through impact, producing optimal spin and launch conditions. Golfers using the shaft will experience the feel of the ball leaving the club head with a lot of speed while maintaining exceptional feel and control.
The Tour AD DI shaft carries the Tour AD moniker which stands for Tour Accuracy and Distance and has long been known for high quality and superior performance. This is represented by the company’s success that has been documented by professionals and amateurs alike. Graphite Design is the most dominant shaft on the JPGA Tour and has been for the past seven years.
The Tour AD DI shaft is available in four models: The 50 gram Tour AD DI 5 (R2, R1, and S flexes); The 60 gram Tour AD DI 6 (SR, S, and X flexes); The 70 gram Tour AD DI 7 (S and X flexes); and The 80 gram Tour AD DI 8 (S and X flexes).
Graphite Design International manufactures the highest quality shafts in the world for Pure Distance and Perfect Accuracy. Graphite Design shafts can be seen in play by the best professional players on the PGA, Nationwide, Champions, Japan, European and LPGA tours. Graphite Design shafts reinforced its dominance on the Japan Tour, where it has claimed 163 consecutive graphite wood shaft brand counts — an unprecedented streak which dates to 2003. On the PGA Tour, Graphite Design shafts have helped professionals earn 70 victories since 2004 and millions of dollars in prize money. A total of 45 US distributors and 15 European and Asian distributors supply Graphite Design shafts to custom club fitters around the world.
About Graphite Design
Graphite Design, established in Japan in 1989 and in the U.S. in 1997, is the industry leader in shaft technology and the preferred brand for golf professionals worldwide. One of the world’s three largest golf-club shaft manufacturers, the company made its mark manufacturing premium shafts for golf’s major OEMs, Graphite Design Tour AD shafts continue to be preferred by top club makers the world over while the company’s mainstay YS+ shafts and other models are extremely popular among avid and occasional golfers.
Revolutionary technology, design and sourcing the most advanced materials are trademarks in all Graphite Design shafts, making them the highest quality performance shafts on the market. Validating the company’s “AD” logo, all of Graphite Design’s PGA Tour-proven shafts specifically promote “Accuracy and Distance” and these key competitive advantages are helping professional and amateur golfers optimize their games after switching to Graphite Design shafts. For more information about Graphite Design, call 888.707.6132, e-mail info@gdintl.com, or visit www.gdintl.com.
For media inquiries about Graphite Design please contact Tracy Nackel at 760-420-1602 / tnackel@cox.net or Vanessa Price at 714-544-6515 / readthegreens@aol.com.
Contact:
Tracy Nackel, TEN Marketing & Public Relations, tnackel@cox.net, 760-420-1602
Vanessa Price, TEN Marketing & Public Relations, readthegreens@aol.com, 714-544-6515
