(Ridgefield, CT; September 24, 2010) PILLA High Performance Eyewear, the leading performance eyewear for the competitive athlete, announced the launch of its new web site: www.pillasport.com.
“We are very excited about our new web site which reflects our full range of innovative eyewear, creating a completely customizable vision experience,” said Philip Pilla, chief executive officer and lead designer of PILLA High Performance Eyewear. “A growing number of professional and amateur athletes have turned to our Italian crafted performance eyewear for a distinct competitive advantage,” stated Pilla.
The newly designed web site was created in response to the growing number of athletes and consumers interested in PILLA’s industry leading glasses. “Visitors to our website will find the entire line of PILLA glasses as well as detailed information on our unparalleled lens technology,” added Pilla. “The new website allows visitors to access customer service support from specially trained eyewear professionals to customize fit, prescription and assist in model and lens selection.”
With four simple clicks, consumers are now able to safely and securely custom order PILLA eyewear on-line. Other features of the easy to navigate site are the latest PILLA news, upcoming PILLA events and background of the world class athletes currently using PILLA eyewear.
PILLA High Performance Eyewear is formerly known as HIDEF SPEX and the new PILLA web site can be accessed through www.hdspex.com.
About PILLA High Performance Eyewear
PILLA High Performance Eyewear has become the authority in performance eyewear for the competitive athlete. Designed for athletes by athletes, PILLA utilizes cuttingedge materials with superior clarity, sun protection capability and a proprietary contrast technology to enhance visual acuity and depth of field, both critical to maximizing focus and minimizing eye fatigue. With lenses available in a variety of prescription options and frames specifically and custom designed for shooting, hunting, golf, equestrian, rodeo, race car driving and aviation, PILLA High Performance Eyewear is the leading Technical Vision Provider for the Sports Enthusiast. PILLA Eyewear products are sold through leading pro-shops around the world as well as online at www.pillasport.com and at the company’s headquarters, 35 Danbury Rd., Ridgefield, CT 06877. The company can be reached at 203-894-3265.
Contact:
Stuart Goldstein, Raker Goldstein & Co.
201-784-1818, stuart@rakergoldstein.com
