(VIENNA, VA) – Billy Casper Golf (BCG) Chairman and CEO Peter Hill has risen to No. 4 on Golf Inc.’s international ranking of the “Most Powerful People in Golf,” joining Jack Nicklaus and Gary Player in the magazines’ “top five.”
Co-founding BCG in 1989 with business partner Robert Morris and PGA Tour legend Billy Casper, Hill directs the company’s turnkey ownership, lease and third-party management of more than 125 golf courses, country clubs and resorts in 27 states.
This marks the sixth consecutive year Hill has ranked Top 10 on the “Most Powerful” list. About his ascension from No. 5 in 2009, Golf Inc. states:
“Hill has led Billy Casper Golf to be the fastest-growing management company over the last two years. It added 14 properties in 2010, strengthening the Vienna, VA firm’s position as owner-operator with the second largest domestic portfolio and fourth-largest worldwide.
“Same-store, year-over-year data … showed courses had a 1.7 percent increase in daily-fee rounds, at a time when many courses were down. Buffalo Communications, the firm’s public relations and marketing division, recently added 15 clients, for a total of 56.”
BCG executes on cutting-edge and customized marketing technology; develops revenue-management programs; identifies and nurtures skilled personnel; mandates best agronomic practices; creates unique promotions; and establishes vendor partnerships.
“My name is on the list, but credit the highly-talented and motivated Billy Casper Golf team responsible for daily operations at Billy Casper Golf-managed properties,” says Hill. “They ensure high-quality, customer-centric experiences for our guests, and healthy fiscal returns for course owners.”
About Billy Casper Golf
Widely respected as a high-performance owner-operator of golf courses, country clubs and resorts, Billy Casper Golf enjoys the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper and headquartered in Vienna, VA, regional offices are strategically convenient to courses’ locales.
Billy Casper Golf directs all aspects of golf course and property maintenance, staffing and training, clubhouse operations, food-and-beverage, merchandising, golf instruction, marketing and public relations, special events and financial management.
The company’s best-of-breed infrastructure shows clients favorable returns on investments. Critically-acclaimed by industry leaders and media, Billy Casper Golf economies of scale make and save money for courses while delivering personal touches to daily-fee golfers and members.
Buffalo Communications – a division of Billy Casper Golf – is the global public relations, branding and marketing-communications firm. In addition to creating and implementing programs for Billy Casper Golf courses, Buffalo represents many of golf’s top brands (products, resorts, destinations and communities) worldwide.
For information about Billy Casper Golf / Buffalo Communications: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.billycaspergolf.com
www.buffalocommunications.com
