PALM BEACH GARDENS, FL, November 30, 2010- Tracey Lynn Golf has joined the diverse selection of licensed vendors for the EWGA (Executive Women’s Golf Association), an international organization dedicated to enriching the lives of women through the game of golf. Best known for its popular prints such as leopard and tattoo, the company offers EWGA members a 20% discount on online orders at its website and will be producing EWGA logoed merchandise for the association’s online store.
“Tracey Lynn Golf gives our members a fresh new choice in golf apparel,” says Pam Swensen, CEO of EWGA. “As avid golfers and consumers, our members are always seeking stylish and functional clothes that look and fit great. That’s exactly what Tracey Lynn delivers.”
“Tracey Lynn is proud to be a partner of the EWGA, a group we consider to be the country’s premier women’s golf association” adds company founder and CEO, Tracey Blake.
The Tracey Lynn golf apparel line is manufactured and produced in the U.S.A., outfitting thousands of customers throughout the United States, Europe, Asia and Canada since 2007. Known for its prints and patterns not normally seen on the golf course and in previous activewear collections, the company combines the use of technical and athletic fabrics with fashion flair to create flattering, easy to care for-travel friendly clothing. Tracey Lynn Golf is headquartered in Lakewood, Colorado. Its women’s golf clothing line is available online at www.traceylynngolf.com and also in fine pro shops, country clubs and boutiques across the U.S.
Since its founding in 1991 as the Executive Women’s Golf Association, the EWGA has touched the lives of more than 100,000 women connecting them to learn, play, and enjoy golf for business and fun. This tax-exempt association delivers a wide range of golf, social and networking activities for both new and experienced golfers.
A 2008 survey of EWGA members conducted by the PGA of America found that the average EWGA member plays 32 rounds per year. EWGA members spent an average of $4296 on golf activities, merchandise and golf related travel, with each local EWGA chapter annually generating $602,900 in golf related spending. With over 125 chapters throughout the United States, as well as international chapters in Canada, the EWGA represents nearly $75 million to the golf industry.
A survey of former EWGA members found that 84% of these women continued to play golf. While the former EWGA member survey did not include golf-related travel, this group’s golf spending accounted for an additional $98 million, totaling over $173 million and 1.7 million rounds of golf per year.
The EWGA is headquartered in Palm Beach Gardens, Florida. For more information about the association and its membership, visit www.ewga.com
Contact:
Angie Niehoff
Niehoff Marketing Associates
561-868-0297
niehoff@bellsouth.net
