Golf’s Best-Selling Cleat Of All Time Celebrates Victory On PGA TOUR; Softspikes Also Dominates Leaderboard On LPGA Tour
BRENTWOOD, Tenn., December 6, 2010 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, backed by golf’s best-selling cleat of all time, BLACK WIDOW®, captured the PGA TOUR’s Chevron World Challenge, as the winner out dueled a field made up of the game’s best players.
Additionally, Softspikes once again dominated the leaderboard on the LPGA Tour, as 9 of the top 11 finishers at the LPGA Tour Championship chose Softspikes.
“We are pleased that our BLACK WIDOW cleat captured a victory this weekend, while Softspikes continued to dominate in golf’s biggest showcase events, including the Chevron World Challenge and the LPGA Tour Championship,” said John Hohman, Vice President of Marketing, PrideSports. “Our products have enjoyed great success this year and we expect this streak to continue as we head towards the new golf season.”
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
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Glenn Mastro (gmastro@mastrocomm.com)
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