(FORT WORTH, TX) – UST Mamiya – maker of the world’s finest carbon fiber golf shafts and premium grips – will launch the innovative ATTAS T2, MP5 and MP6 shaft lines, as well as its new grip collections at the 2011 PGA Merchandise Show, booth #401, Jan. 27-29 in Orlando, FL.
These products, as well as the company’s other established lines, will also be available for testing at the PGA Show Demo Day on Wednesday, January 26 at Orange County National Golf Club.
The second generation of the company’s TOUR-proven ATTAS Series, the ATTAS T2 is designed to provide an optimum balance between torque and flex, resulting in more efficient shaft loading and a smoother bend profile for improved feel and shaft recovery. Built for players seeking a mid-launch and penetrating ball flight, it shares the constant taper design of the original ATTAS to ensure maximum energy transfer for unmatched distance.
Continuing its tradition of introducing true innovation to the golf industry, UST Mamiya’s new MP Series uses advanced aerospace micro ply technology to provide improved feel without sacrificing performance. The MP5 model is designed specifically for today’s woods, while the MP6 is made to optimize distance and accuracy in irons. Both share a low torque to weight ratio that provides extreme power, excellent feel and total control.
Knowing that every golfer who installs a new shaft will also need a grip, UST Mamiya will now offer its second generation of premium products:
Pro DV – UST Mamiya’s highest performing, firmest feeling grip, the Pro DV features half cord and dual compound technology for improved traction and feel, and is preferred by players looking for both torsional strength and control
Comp DV – Truly an all-weather grip, the Comp DV utilizes the latest compression and injection molding techniques to provide exceptional traction and feel
ST1 – The company’s first foray in the putter grip market, this soft, tacky line has a great feel and features an embossed pattern that provides traction in strategic areas for enhanced control; offered in three sizes to fit every golfer
“Our product line-up for 2011 is stacked from top to bottom and we’re very excited to get the season off with a big start at the PGA Show,” says Robb Schikner, Vice President of Sales and Marketing. “We continue to push the performance envelope in the shaft department and our unique, premium grips offer the perfect complement.”
During 2010, UST Mamiya users recorded 33 professional victories worldwide, including 14 on the PGA Tour. Other wins came on the PGA European, Nationwide, Champions, European Senior and Asian Tours. Paralleling its achievements at the professional level, the company’s shafts have remained the top-selling aftermarket option in the United States the past four years.
Likened to the precision of Lexus automobiles, all UST Mamiya carbon-fiber shafts are made using handcrafted, repeatable production techniques that incorporate world-class engineering and premium-selected raw materials. This combines with tight tolerances, constant taper design and low-resin content to enhance feel during the golf swing.
For more information: www.ustmamiya.com, 817.267.2219.
About UST Mamiya
Since 1991, UST Mamiya graphite shafts are favored by recreational and competitive golfers worldwide. In 2009, UST (U.S.) combined operations and assumed responsibility for the sports division of its parent company, Mamiya-OP (Japan) and now leads the drive for quality and innovation globally. Distributed in 30-plus countries, UST Mamiya provides shafts to consumers, retailers, club-fitters and original equipment manufacturers Adams, Bridgestone, Callaway, Cleveland, Cobra, Mizuno, Nike, PING, TaylorMade, Titleist, Wilson and more. Company R&D and manufacturing facilities are in the U.S., Japan, China and Bangladesh. UST Mamiya advisory staff includes renowned instructors among GOLF Magazine’s “Top 100” and at Golf Digest’s “America’s 100 Greatest Golf Courses.”
Contact:
Bill Feidler
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
twitter.com/buffalocomm
