MANHATTAN BEACH, Calif.-Golfers Incorporated, a national golf brands and media company, announced today that golf industry veteran Matthew Molloy has been named Chief Operating Officer and Vice President of Global Distribution.
Molloy is well-known in the golf business as the driving force behind the success of Rife Putters, a company he helped launch and then led to become the fifth largest putter distributor in the United States.
Golfers Incorporated is a family of companies specializing in national golf product development, television and video production, media advertising and global distribution. Well-known products brought to market by the company’s media division, The Golf Agency, include the Orlimar Trimetal, the SkyCaddie, AJ Golf, F2 Golf, Roger Fredericks Flexibility and many others. In 2010, one of the company’s products, the Tour Striker training club endorsed by Gary McCord, was introduced. The company also launched marketing campaigns for the Vharness trainer, endorsed by Rocco Mediate and Jimmy Ballard and the OptiShot home golf simulator with Roger Maltbie.
“Our company is poised for tremendous growth in 2011,” said Mike Abram, president of Golfers Incorporated. “Matt has a unique knowledge of how to bring new products to market and then effectively distribute them globally. His marketing creativity, operations, logistics and distribution knowledge are the key elements to why we brought him on board.”
Molloy is a former professional tour player and inventor of The Plane Stick, a golf-training product that was launched in 2002 and quickly became one of the most trusted training aids in golf instruction. In 2004, Molloy teamed with putter designer Guerin Rife and helped bring the “Two Bar” putter design to market via an infomercial campaign. Molloy developed the business model and helped raise both initial seed financing as well as growth capital which, enabled Guerin Rife Putters, LLC to become a prominent player in the putter industry since its launch in 2005.
In 2007, Molloy was named president of Rife Putters and in less than a year the company had doubled sales, earning approximately five percent of the U.S. putter market share. Rife Putters also developed one of the top Tour programs of any independent putter company in the industry. Under Molloy’s leadership, Rife had become the number-one putter used on the Champions Tour and had wins by many top players around the world, including Ian Poulter, Justin Rose, Andres Romero, Karrie Webb, Tom Kite, John Cook, Dana Quigley and Andy Bean.
Golfers Incorporated is in the process of identifying new golf opportunities, companies and incubating new products and distribution services with the goal of becoming the leading golf brands conglomerate.
“Golfers Incorporated is truly a one of kind company,” said Molloy. “The team, led by Mike and Steve Abram, are experts in identifying, acquiring and operating strategic golf products and brands. While the company looks to manage more of its own products under the Golfers Incorporated umbrella, we still truly provide the only one stop shop for new companies and products looking to enter the market.
Energy Athletic™ Golf is the latest addition to Golfers Incorporated, set to debut in early 2011. Golfers Incorporated has worked with a team of experts to develop the first golf apparel that provides a true technological and competitive advantage for every golfer. The exclusive and patented IonX Ionized Energy Fabric™ is a revolutionary material, with a negatively charged electromagnetic field embedded into its structure.
The intelligent fabric stimulates the delivery of oxygen to the muscles through the bloodstream and brain, providing golfers with increased energy, strength, focus and accelerated recovery.
For more information on Golfers Incorporated and its products, visit www.golfersincorporated.com.
Contact:
Mike Hoye
Mike Hoye Public Relations
(310) 544-8800
mike@mikehoyepr.com