Sundog Eyewear is pleased to announce that the revolutionary Sundog Mela-Lens™ sunglasses are the Premium Offer of the 2011 Golf Digest/Golf World Buyers Guide.
“We are delighted to once again have the extraordinary Mela-Lens™ sunglasses as our Premium Offer and to work with Sundog Eyewear on the 2011 Buyers Guide,” said Bruce Taylor, Executive Director Equipment, Golf Digest Publications. “As we did in 2010, through our partnership we are rewarding Buyers Guide shoppers with an incomparable offer to select one of the outstanding Sundog Eyewear Mela-Lens™ styles and gain the vision advantage of LPGA Tour superstar Paula Creamer, and PGA Tour stars Hunter Mahan and Mike Weir.”
The exclusive Premium Offer allows Buyers Guide shoppers who have purchased a minimum of $250 of the industry-leading brands of golf clubs, balls, and apparel from the 2011 Golf Digest/Golf World Buyers Guide
to receive a free pair of Sundog Eyewear Mela-Lens™ sunglasses from a selection of seven 2011 models. The selections include the Paula Creamer Collection’s new Freestyle, Hunter Mahan’s exciting new EVO and H model, plus Sundog Eyewear’s popular 8 Iron, Bomb, Draw and Zone models.
“We are excited to once again partner with such a prestigious company as Golf Digest Publications and to be part of the Buyers Guide’s selection of the best golf products in the industry,” said Gary Makar, Sundog Eyewear Marketing Manager. “This a great opportunity for more golfers to experience the remarkable benefits of Mela-Lens™ technology and discover that Sundog Eyewear is an essential part a golfer’s equipment. There simply isn’t another lens like it.”
“Mela” is short for Melanin, a naturally produced pigment that acts as a sunscreen protecting the skin from ultraviolet light. In partnership with BNL Sun Lenses, an Essilor company, Sundog Eyewear has created the Sundog Mela-Lens™ lines utilizing synthetic melanin to produce state-of-the-art melanin lens technology. Mela-Lens™ absorbs light seamlessly over a broad spectral range providing 98 per cent blue light filtration with no color distortion, and 100 per cent UVA/B protection. Mela-Lens™ features BNL Sun Lenses Eternity Hard Coat for superior abrasion resistance.
The 2011 Sundog Eyewear line includes the Paula Creamer Collection, Hunter Mahan’s Signature H Series and all new H EVO models; Mike Weir’s Weir Golf Signature Series; Mela-Lens™ Polarized and Mela-Lens™ Photochromic™ models; and the complete Core Golf line.
The exciting Sundog Eyewear Mela-Lens™ Premium Offer will be available on line at www.golfdigestpromotions.com/buyersguide from February 1st until April 30th, and will be featured in the January 24, 2011 issue of Golf World and in the March 2011 issue of Golf Digest
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To view the complete 2010 Sundog Eyewear collection visit:
www.sundogeyewear.com
About Sundog Eyewear
With more than 25 years of industry experience, Sundog Eyewear is a world leader in sport sunglasses with an ongoing commitment to Genuine Performance. Sundog Eyewear is available in thousands of fine golf shops and retailers worldwide, is proud to be the Recommended Eyewear of the PGA of Great Britain and the Premium Offer for the 2011 Golf Digest/Golf World Buyer’s Guide.
Contact:
Hal Quinn
Quinn Group Communications
604-990-0945
halquinn@shaw.ca
