Covington, GA. – For the first time ever in the 57-year history of the PGA Merchandise Show, consumers will be able to experience what’s going on live in an exhibitor’s booth. Bridgestone Golf, the #1 ball-fitter in golf, will stream live video from its booth so consumer golf fans worldwide can participate directly in the excitement of the golf industry’s biggest tradeshow. The annual gathering of golf’s greatest product development and business minds in Orlando, FL, has served as the launching pad for some of the most famous product introductions in the history of the game, but until now consumers have only been able to enjoy the show through media coverage or information passed on to them from their PGA professionals who attended.
Beginning Thursday, January 27th at 8:30 a..m. and through the end of the show on Saturday, January 29th, Bridgestone Golf will provide an up-close look inside its booth at live ball-fittings, live Q&A sessions with professional golf stars Matt Kuchar and Paula Creamer and a live skype-poweredQ&A with recently named 2012 U.SRyder Cup Captain and the newest member of the Bridgestone Golf Tour Team – Davis Love III. Bridgestone Golf will also offer a complementing live social media feed on the live stream page. Golf fans can join the conversation by directing comments to #1BallFitter using their Twitter or Facebook accounts.
“The PGA Show is always one of golf’s biggest events every year, and until now the general public hasn’t had an opportunity to experience an unedited no-holds barred look at what goes on,” said Dan Murphy. “We hope that by providing this window into what’s happening all week at the Bridgestone booth, golf fans will experience something new and exciting that whets their appetites for the upcoming playing season.”
To access Bridgestone’s live stream beginning Thursday, January 27th at 8:30 a.m. and to see a schedule of celebrity appearances and other special events at the Bridgestone booth go to:
www.bridgestonegolf.com/media/bsglive/pga-show
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About Bridgestone
Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including Fred Couples, Matt Kuchar, Davis Love III and Brandt Snedeker. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit http://www.bridgestonegolf.com.
Contact:
Jared Kelowitz
Senior Account Manager
JDPR
13 East Coffee Street
Greenville, SC 29601
864.233.3776 ext. 24
