Daily-fee, resort, private courses realize improved revenues, guest experiences
(CEDAR PARK, TX) – Styx Capital – the leading provider of brand-name golf club rental sets to golf courses – will exhibit at the 2011 Golf Industry Show, booth 1385, February 9-10 in Orlando, Florida.
Company representatives will discuss how daily-fee, resort and private courses realize improved revenues and guest experiences from the Styx rental club rotation program. New and current models from Callaway, Cobra, Nike, TaylorMade, Titleist and other leading brands are available in custom or pre-assorted mixes.
Courses swap rental sets seasonally, every 12 months for those with year-round play, or upon release of new models featuring the latest-and-greatest technology. Monthly billing aligns with courses’ unique golf seasons to match their cash flows and Styx often purchases older rental clubs to facilitate the transition into new equipment.
“Whether overhauling or augmenting their current inventory from “good enough” to best-in-class, courses typically profit after just one daily rental per month,” says Jim Williams, CEO of Styx. “The turnkey Styx club rotation program also encourages golfers to return to courses after playing with the latest-and-greatest equipment.”
Top-of-line rental clubs provided by Styx allow golfers to try the latest equipment on the course. In turn, they use these rental “demos” to buy same-model clubs from pro shops and play more golf at these courses. New rental clubs also allow courses to better market themselves to travelers and group event coordinators, resulting in more rental turns and increased usage fees.
Hundreds of courses nationwide, including Cabo del Sol, Reynolds Plantation, Poipu Bay and Oakmont realize added-value services of the rental club rotation program. These include free return shipping, disposition of existing rental inventories, replacement of missing or damaged equipment, pricing discounts based on volume commitments, pickup of current equipment and rotation into new product each season, and more.
For more information: www.styxcapital.com, www.styxcapital.com/videos/rental/ (video), 877.444.STYX (7899)
About Styx Capital
The golf-club set rental management program cornerstones Styx Capital’s golf-industry participation that includes financing turf equipment, golf carts, fitting systems and other assets. Course-management companies, Ryder Cup and PGA TOUR event hosts, Golf Digest Top 100 courses and courses from municipals to top-tier resorts profit from Styx rotating clubs for better guest experiences. Since 2003, Styx has provided roughly 4,500 sets, rotates 14,000 clubs annually and enjoys strong relationships with golf-club manufacturers.
Contact:
Kevin Satz
Buffalo Communications
703.891.3394
www.buffalocommunications.com
www.twitter.com/buffalocomm
