rulegolf will introduce three new products at the 2011 PGA Show in Orlando
(SALT LAKE CITY) -rulegolf, a new golf brand dedicated to introducing innovative and socially conscious golf tools for the game, is set to launch three new products this week at the golf industry’s largest tradeshow Jan. 27-29 at the Orange County Convention Center in Orlando, Florida. rulegolf has created an array of innovative and intuitive golf tools that play off the rules of the game, and empower vision and focus on the course.
ruletwentyone Reintroduced
rulegolf will be re-introducing its best-selling ruletwentyone, which plays off of Rule 21, permitting players to clean their ball. The ruletwentyone portable waterproof golf towel fuses an absorbent bamboo terry layer with a stylish waterproof shell designed to conveniently fit into a golfer’s back pocket – so it stays wet and goes everywhere avid golfers go. And now for 2011, rulegolf has a quick-release belt or bag clip so golfers can carry the towel however they desire. ruletwentyone is still made in the U.S.A. and affordable – with a new price point of $12.
rulesixteen Tournament Introduced
New this year – the rulecollection expands its family of products to introduce a tournament rulesixteen, an innovative ball-marker/divot-tool combination that puts precision on the green within reach, referencing Rule 16, “The Putting Green.” This year the tool is offered in six new translucent polycarbonate tints with a slide-and-flip action, stainless steel rectangular ball marker . The dynamic design of rulesixteen ball marker and divot tool is one-of-a-kind, as the ball marker visually extends a golfer’s putting line and attaches magnetically and ergonomically to the divot tool. The tournament version of the tool conforms to USGA rules, is made in the U.S.A and is reasonably priced at just $2.50-$3.50, branded.
ruleeleven Introduced
Also new this year, rulegolf introduces the ruleeleven eco-tee, and plays off Rule 11; “The Teeing Ground.” ruleeleven brings both added distance and eco-friendly consciousness to golfers’ games. Made in the U.S.A. of recycled and degradable materials, ruleeleven also features a multi-pronged tip to reduce friction on a player’s clubface and thus increase distance of their tee shots. Additionally, the ruleeleven eco-tee does not break as easily as wood tees so golfers will use fewer tees when they play. A package of 30, 2.75″ ruleeleven tees is reasonably priced at $6-7.
“We’re very excited to launch our new family of products this year!” Says Joe Borgenicht, CEO of rulegolf. “Our goal is to help golfers create moments of satisfaction both on and off the course and our new products are a big step in that direction. We’ve been able to improve and expand on the products that our customers love and to develop retail solutions that stay true to the simplicity of our brand.”
Despite the current economic climate, rulegolf has found success throughout the past two years with its quality development, intuitive products, affordability and social responsibility.
To learn more about ruletwentyone, visit: rulegolf.com or call 866-584-7762. For additional media information, including photos, samples and additional product information, contact Becky Santti, becky@rulegolf.com, 866-584-7762 x 2.
About rulegolf
rulegolf is dedicated to creating innovative golf tools that focus your game. rulegolf is dedicated to socially conscious product development both in sustainability and manufacturing. ruletwentyone is available online and at high-end resorts, pro-shops and golf retailers.
Contact:
Becky Santti
becky@rulegolf.com
866-584-7762 x 2
