Far Hills, N.J. (January 27) – The United States Golf Association (USGA) has signed a five-year agreement with Polo Ralph Lauren that designates the company as the official apparel outfitter for the USGA and the U.S. Open Championship.
Under the agreement, Polo Ralph Lauren will outfit all USGA committee members and staff, as well as more than 5,000 volunteers at the U.S. Open, one of the nation’s preeminent golf championships. The company will also design and construct product display fixtures for the 39,000-square-foot Merchandise Pavilion at the U.S. Open, and serve as the championship’s largest on-site apparel supplier.
The USGA conducts twelve other national championships for which Polo Ralph Lauren will provide USGA committee and staff apparel. The company will also outfit USA team members in the biennial Walker Cup and Curtis Cup Matches.
“One of the USGA’s primary goals is to conduct the best championships in golf,” said Mike Butz, interim executive director of the Association. “We are very excited about partnering with Polo Ralph Lauren, given their creativity and the quality of their apparel, to help take our championship experiences to a new level of excellence. We want to ensure that everyone who participates – from players to officials to spectators — realizes they are part of something that is very special.”
ABOUT THE USGA
The USGA annually conducts the U.S. Open, U.S. Women’s Open, U.S. Senior Open and 10 national amateur championships. It also conducts two state team championships and helps conduct the Walker Cup Match, Curtis Cup Match and World Amateur Team Championships. Each year, more than 30,000 players representing more than 80 countriessubmit entries to play in USGA championships.
The USGA’s Course Rating and Handicap systems are used on six continents in more than 50 countries. The USGA writes and administers the Rules of Golf, conducts equipment testing, provides expert course maintenance consultations, and, since 1920, has been a global leader in the development and support of sustainable golf course management practices. It serves as a primary steward for the game’s history, and funds an ongoing “For the Good of the Game” grants program.
For more information, visit www.usga.org.
ABOUT POLO RALPH LAUREN
Polo Ralph Lauren Corporation (NYSE: RL) is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. For more than 43 years, Polo’s reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company’s brand names, which include Polo by Ralph Lauren, Ralph Lauren Purple Label, Ralph Lauren Collection, Black Label, Blue Label, Lauren by Ralph Lauren, RRL, RLX, Rugby, Ralph Lauren Childrenswear, American Living, Chaps and Club Monaco, constitute one of the world’s most widely recognized families of consumer brands. For more information, go to http://investor.ralphlauren.com.
Media Contact: Dan Hubbard (dhubbard@usga.org)
Web Address: www.usga.org
USGA Phone: (908) 234-2300
Contact:
Ryan Lally (Ryan.Lally@poloralphlauren.com
Polo Ralph Lauren
(212) 318-7116
