Softspikes®, the world’s best-selling golf cleat brand, worn by winner and 58 percent of the plastic cleat field at Pebble Beach
BRENTWOOD, Tenn., February 14, 2011 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, was victorious this weekend at the AT&T Pebble Beach Pro-Am Tournament with the winner wearing BLACK WIDOW Tour cleats.
BLACK WIDOW Tour features two comfort settings to allow golfers to select that setting that best fits their game. Launched in 2009, BLACK WIDOW Tour continued Softspikes heritage of innovation as Golf’s First Adjustable Cleat.
“At Pebble Beach traction is critical, and it is great to see the winner choose our latest cleat in traction technology,” said John Hohman, Vice President of Marketing, PrideSports. “It is exciting to see Softspikes get off to a great start in 2011 as our cleats continue to climb the leaderboards.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Meagan Segebarth
msegebarth@pridesports.com
