CHICAGO, Feb. 23, 2010 – Joe Bosco Golf, the new golf instruction brand by Joe Bosco, today announced the retention of KemperLesnik for branding, web development and public relations services.
KemperLesnik will define and launch Joe Bosco Golf’s brand as the preeminent name in short game instruction in the Midwest and help to establish Joe Bosco Golf at The Glen Club in Glenview, Ill. The agency will concept and create the company’s brand, website and marketing collateral, and help to grow awareness of Joe Bosco Golf through traditional and social media relations tactics locally, regionally and nationally.
“I am incredibly excited to work with the KemperLesnik team to create, cultivate and expand my vision and brand which is to measurably improve golfer’s scoring abilities at all levels,” said Joe Bosco, CEO of Joe Bosco Golf. “With KemperLesnik’s expertise and experience, we intend to put my skill and leading-edge technologies into the hands of discerning competitive amateurs and the world’s best players.”
Joe Bosco is also owner and co-founder of GreenToTee Golf Academy founder of GolfToBusiness™ Teambuilding.
“KemperLesnik is known for its competency in golf communications,” said Amy Littleton, vice president of KemperLesnik. “We look forward to using this expertise to make people aware that Joe Bosco Golf at The Glen Club is the place for short game improvement for both amateur and professional golfers.”
For more information on Joe Bosco Golf, visit www.joeboscogolf.com.
About Joe Bosco
Joe Bosco is owner and co-founder of GreenToTee® Golf Academy. Joe Bosco Golf takes Joe’s expertise – encompassing all aspects of golf, from the swing to the mental game. Joe has dedicated his teaching to “The Shortest Distance to Lower Scores,” and aims his teaching skills at Putting, The Short Game, Pitching, Playing lessons and Mental Performance Training. He is a member of the AMF Instructors List and has been chosen to develop the first U.S. Zenio Putting Competency Center. Joe teaches golf the way adults and serious juniors who want to learn, by focusing on purpose, fun and flexibility. Joe has been recognized by Golfweek in its “40 under 40” list as one of the top leaders in American golf under the age of 40.
About KemperLesnik
KemperLesnik is a sports marketing, events and public relations agency. Ranked by Crain’s Chicago Business among Chicago’s top PR agencies, KemperLesnik has produced communications programs and managed major national and international events, including the EA SPORTS Maui Invitational college basketball tournament and numerous PGA TOUR affiliated events, for more than 30 years. For more information, visit www.kemperlesnik.com.
Its parent company, KemperSports, operates golf facilities as well as athletic clubs, lodging venues and major sporting events, including nationally ranked courses and tournament venues such as Bandon Dunes Golf Resort, Dorado Beach Resort & Club, The Glen Club, Harbor Shores, Desert Willow Golf Resort and Chambers Bay, host of the 2010 U.S. Amateur and the 2015 U.S. Open. For more information, visit www.kempersports.com.
Contact:
Jennifer Warthman
847.480.4858
jennifer.warthman@kemperlesnik.com