PALM BEACH GARDENS, Fla., March 2, 2011 – Cleveland Golf has become a new Supporting Partner for the EWGA (Executive Women’s Golf Association) and will be the presenting sponsor for four EWGA Sunday Fun Day events to be held around the country in 2011. The company also will have a significant presence at the EWGA Golfpalooza (formerly the annual conference) attracting more than 400 women golfers to Amelia Island, Florida on April 13-16.
EWGA Sunday Fun Days presented by Cleveland Golf will be held at select EWGA Championship semi-final venues on the Sunday following the competitive golf and are expected to attract over 150 participants. The event locations include:
Sunday, June 24 – Saddlebrook Resort, Wesley Chapel, Fla. (near Tampa)
Sunday, July 17 – Horseshoe Bay Resort – Apple Rock Course, Horseshoe Bay, Texas
Sunday, August 14 – Independence Golf Club, Midlothian, Virginia (Richmond area)
Sunday, August 28 – Palouse Ridge Golf Club, Pullman, Wash.
“Cleveland Golf is an excellent partner and presenting sponsor for the EWGA Sunday Fun Days that we are introducing this year,” says Pam Swensen, CEO of the EWGA. “These events extend the camaraderie of our semi-final competitions, connecting more women throughout the association and familiarizing them with all of the Cleveland brands.”
Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel are brands owned by SRI Sports Limited. With corporate headquarters based in Kobe, Japan, SRI Sports is the fourth largest golf company in the world, as well as one of the world’s leading patent holders in golf ball technology. For more information, visit online at www.clevelandgolf.com, www.srixon.com, www.nevercompromise.com and www.clevelandclassicsapparel.com.
“We are thrilled to partner with such a great organization and look forward to working together for many years to come,” says Jilayne Lovejoy, Product Manager of the Women’s Category at Cleveland Golf. “The EWGA has done so much for women’s golf in the past 20 years. We hope that the EWGA Sunday Fun Days will be yet another way for women to get involved in the game.”
Since its founding in 1991 as the Executive Women’s Golf Association, the EWGA has enriched the lives of more than 100,000 women connecting them to learn, play, and enjoy golf for business and fun. With over 120 chapters throughout the United States, as well as international chapters in Canada, the EWGA delivers a wide range of golf, social and networking activities for both new and experienced golfers.
A 2010 survey of EWGA members conducted by the PGA of America found that the average EWGA member plays 35 rounds per year. EWGA members spent an average of $4,533 on golf activities, merchandise and golf related travel, with each local EWGA chapter annually generating $550,000 in golf related spending and an average of 4,300 rounds of golf. A survey of former EWGA members found that 90% of these women continued to play golf. While the former EWGA member survey did not include golf-related travel, this group’s golf spending accounted for $98 million, totaling over $168 million and 1.7 million rounds of golf per year.
The EWGA is headquartered in Palm Beach Gardens, Florida. For more information about the association and its membership, visit www.ewga.com
Contact:
Angie Niehoff
Niehoff Marketing Associates
561-868-0297
niehoff@bellsouth.net
