Innovative Counterweighted Design Increases Distance, Accuracy and Consistency
(RIDGEFIELD, CT) – Boccieri Golf – maker of the TOUR-proven Heavy Putter and Heavy Wedge lines – announces its pioneering “Control Series” of counter-weighted drivers, fairway woods, hybrids and irons are now available at select retailers and online at www.boccierigolf.com.
Each of the new clubs is strategically engineered with a 50-gram backweight in the butt-end of the shaft to improve tempo and stability. This ensures the clubs’ sweet spot is delivered consistently to the ball for optimal distance and accuracy. Designed to be played as a full-set, each club shares a matching shaft profile to maintain dependable performance throughout.
“We debuted the lines at the 2011 PGA Show and the response from retailers, media and players was phenomenal,” says Stephen Boccieri, President and CEO of Boccieri Golf. “Regardless of skill level, golfers experience major improvements across the board. Other manufacturers are touting the benefits of lightweight products. The truth is that when it comes to maximizing distance, accuracy and consistency, weight distribution is far more critical than total weight.”
Offerings in Boccieri Golf’s ground-breaking new line include:
• Heavy Driver: Featuring a 460cc titanium head and incorporating revolutionary “Dimple Face Technology,” the Heavy Driver was developed to maximize the coefficient of restitution (COR) without decreasing durability. This allows better weight distribution throughout the head, which has slightly more mass than traditional offerings to maximize distance. The driver is available in 9 and 10 degree options with a variety of flexes in a premium Aldila NVS shaft.
• Heavy Wood and Heavy Hybrid: Constructed of 17-4 stainless steel with a special face insert made of 455 steel, the Heavy Woods will be available in 15 and 19 degree options, and the Heavy Hybrid in 20 degrees.
• Heavy Irons: Designed to improve overall consistency, the Heavy Irons have a head weight of approximately eight grams more than conventional irons. This combines with the counter-weight to raise the balance point for unparalleled control. The new collection is one quarter inch shorter than irons from other leading manufacturers, promoting smoother transition and consistent contact for superior accuracy and lower scores.
To prove the superiority of its new line, Boccieri Golf has created the “Heavyweight Challenge.” Taking place at various retailers nationwide, this initiative allows consumers to test the company’s products head-to-head against other leading manufactures. Participants will receive a complimentary sleeve of Bridgestone golf balls or custom logo hat.
About Boccieri Golf
The TOUR-proven Heavy Putter was launched in 2005 and has played a key role in victories on the PGA, European, Champions, Nationwide, Asian, Canadian and European Challenge Tours.
Boccieri Golf products are now carried by the finest off-course shops and most prestigious golf courses, country clubs and resorts in all 50 states and more than 35 overseas markets.
The Heavy Putter remains the first and only putter that can automatically improve the consistency of the putting stroke. Its unique design engages the body’s larger, more stable muscles to promote greater stroke stability, swing path consistency, uniform pace and precise control of distance and direction.
In 2010, Boccieri Golf introduced the Heavy Wedge. A traditionally-designed blade with a head mass only slightly heavier than a conventional wedge, it has a 65 gram counterweight in the butt end of the shaft to promote control and consistency.
Contact: 888.PUTTER.4, info@heavyputter.com, www.heavyputter.com, www.boccierigolf.com, www.theheavywedge.com.
Contact:
Bill Feidler
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
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