Introduced with special introductory price promotion
The new Allen Edmonds Honors Collection™, a line of golf shoes and accessories, will be available in the company’s 33 retail stores and online at allenedmonds.com, beginning on March 28 with a special introductory price promotion.
The introductory price of $295 will be available from March 28 through April 10. The shoes will have a suggested retail price of $345 after the introductory promotion.
Introduced in January at the 2011 PGA Merchandise Show, the Honors Collection shoes brings almost a century of classic, handcrafted style, unrivaled comfort and time-tested performance to the sport of golf.
The shoes are made in the USA, using 360-degree Goodyear welted construction for greater stability while maintaining flexibility. They feature the finest premium leathers and performance system providing specially engineered designs including a soft cork layer between the insole and outsole for custom-like orthotic comfort as only Allen Edmonds can do. The Honors Collection features five new styles specific to golf, each suited to distinct performance and styling.
“We have had a very positive response in the golf community about the new Honors Collection, and we know golfers will be eager to see and buy the new shoes in our stores, golf and resort shops and online,” says Colin Hall, Chief Marketing Officer of Allen Edmonds. “Built by hand using the traditional shoe craftsmanship methods, the Honors Collection is for the man who respects style and wants a performance golf shoe to match his game.
“Our shoes are remarkably different than the sports shoes most companies now offer. The Honors Collection represents a return to classic, elegant styles that reflect a refined gentleman’s approach to golf,” says Hall.
Every shoe in the Honors Collection comes in multiple widths. So like the finest golf clubs, a golfer can now get golf shoes that feel custom fitted. Like the company’s world-renowned dress shoes, Allen Edmonds golf shoes will be available for their legendary Allen Edmonds’ Recrafting® services. In 2010, Allen Edmonds recrafted 60,000 pairs of shoes, making it the world’s largest cobbler.
Ben Crenshaw and Allen Edmonds
Crenshaw, the legendary two-time Masters Champion, 19-time PGA Tour winner and winning Ryder Cup Captain, will be wearing the new Honors Collection golf shoes as he plays on the Champions Tour and in his other golf-related ventures. Crenshaw and his partner Bill Coore are restoring the renowned Pinehurst Number 2 Course which will stage the 2014 U.S. Open and U.S. Women’s Open Championships. Their firm has designed and built 23 golf courses around the world.
About Allen Edmonds
Founded in 1922, Allen Edmonds Shoe Corporation is a privately held US based manufacturer of premium men’s footwear and accessories. Taking shoemaking to the level of an art form, Allen Edmondsfootwear is handcrafted in Port Washington, WI using a 212-step production process. The company’s products are available at upscale stores worldwide, including 33 Allen Edmonds stores across the U.S., and online at www.allenedmonds.com.
Contact:
Kevin Donnellon
kevin@macalicomm.com
312-560-8065 OR
Anita Baranowski
anita@macali.comm
(619) 987-0709
