Multiple full sets of Black Widow Grips in play at Shell Houston Open
BRENTWOOD, Tenn., March 28, 2011 … BLACK WIDOW® Grips, the boldest grips in golf, continue to succeed on the pro tours with more players utilizing the dynamic grips. While multiple players sported BLACK WIDOW grips on their full set of clubs in Houston this weekend, the new Fusion II carried another Top 25 at the Shell Open.
The new Fusion II is a firm and highly textured grip for enhanced feel and control. The unique texture and feel of the Fusion II grip offers corded traction without the harshness of cord which is especially popular with high frequency avid players including PGA Tour Pros. The dynamic characteristics of BLACK WIDOW Grips are gaining momentum as a favorite among TOUR players.
“It is exciting to see more and more BLACK WIDOW® Grips models succeed on the PGA Tour,” said Chip Chiappetta, Brand and Product Manager, PrideSports. “The Fusion II model has already made several appearances in PGA events and we’re proud of the most recent top 25 place finish at the Shell Houston Open.”
BLACK WIDOW Grips are designed to meet the needs of golfers at all levels, from touring professionals to recreational golfers, with nine distinct models. The expansive product line features Softspikes’ traction-inspired interlocking “S” pattern and Web-Traction TechnologyTM which are anti-slip design arrangements that maximize surface area for more traction. For more information and to see the full line of grips, please visit www.bwgrips.com.
Softspikes, a division of PrideSports, has used its estimable reputation as a maker of some of the best golf shoe cleats in the marketplace to elbow its way into the golf club grip sector. Softspikes ventured into the competitive golf grip market, capitalizing on its BLACK WIDOW dynamic traction golf cleat brand heritage in 2010. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Meagan Segebarth
msegebarth@pridesports.com