Softspikes®, the world’s best-selling golf cleat brand, worn by the #1 player in the world and winner of The Heritage Classic
BRENTWOOD, Tenn., April 25, 2011 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, was worn by the winners of the Indonesian Masters and the Heritage Classic. Featured on the new Footjoy DryJoys Tour, Softspikes’ newest cleat, the Cyclone claimed its first victory this weekend in Indonesia.
The winner of the Heritage Classic used Softspikes’ new Performance Insert System (PINS). The PINS system was co-created with adidas to reduce height and bring golfers closer to the ground. Softspikes-brand cleats made up 66% of the plastic field at the Heritage Classic, including 4 of the top 5 finishers. Four of the top 8 plastic cleat wearers donned Softspikes’ Pulsar cleat.
“Being represented by the #1 player in the world is quite an honor,” said John Hohman, Vice President of Marketing, PrideSports. “The victories around the globe this weekend showcased Softspikes’ continued Tour dominance.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Meagan Segebarth (msegebarth@pridesports.com)
