(VIENNA, VA) – Billy Casper Golf (BCG) – owner and operator of more than 125 golf courses, country clubs and resorts – has been selected to manage Harbour Pointe Golf Course, part of the Fairfield Harbour resort and residential community in coastal New Bern, NC, just west of the iconic Outer Banks.
The engagement increases BCG’s portfolio to 15 courses in the Mid-Atlantic region.
BCG will oversee all aspects of the Harbour Pointe operation, including golf course and property maintenance, sales, marketing and public relations, staffing and training, merchandising, restaurant and banquet activities, financial management, golf instruction and special events.
Fairfield Harbour is one of the premier residential and resort communities in eastern North Carolina with 1,300 single family homes, condominiums, town homes and time shares. Outdoor pursuits, including boating, fishing, golf, tennis and swimming, speak to an active lifestyle.
“Billy Casper Golf is successful helping golf courses realize greatness,” says Donnie Shaw, Managing Member of Midsouth Golf, owner of Harbour Pointe. “Backed by our capital commitment and desire to elevate Harbour Pointe to a first-class facility, Billy Casper Golf has the resources to expertly manage day-to-day operations.”
“Fairfield Harbour is a terrific resort-style community,” says Peter Hill, Chairman and CEO of BCG. “The impressive long-term commitment to restore the course to modern-day standards is poised to stimulate golfers and meet the needs of property owners.”
Capital enhancement plans include retro-fitting the irrigation system, upgrading the irrigation pump station, bunker work, new golf carts and renovating the Harbour Pointe clubhouse to serve as a central social gathering place for property owners and guests.
BCG will enroll Harbour Pointe in the Audubon International “Certified Audubon Cooperative Sanctuary” program, ensuring high standards protecting the environment and preserving the natural heritage of golf. Participating courses see increased efficiencies in maintenance, energy, water, pesticides, fertilizer, equipment wear and labor.
This resort-style 18-hole, par-72, 6,577-yard championship course winds golfers through a unique natural setting of picturesque coastal marsh lands. A challenging layout with undulating greens and water hazards on several holes keep both experienced and novice golfers returning time and again.
A well-appointed practice area with a driving range complements the golf experience.
For more information: 252.638.5338.
About Billy Casper Golf
Widely respected as a high-performance owner-operator of more than 125 golf courses, country clubs and resorts, Billy Casper Golf holds the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the firm is headquartered in Vienna, VA with regional offices strategically convenient to courses’ locales.
Industry leaders and media praise the company’s best-of-breed infrastructure that shows clients favorable returns on investments. Billy Casper Golf’s economies of scale make and save money for courses while delivering personal touches to golfers and club members.
Buffalo Communications – a division of Billy Casper Golf – is the global public relations, branding and marketing-communications firm. In addition to creating and implementing programs for Billy Casper Golf courses, Buffalo represents many of golf’s top brands (products, resorts, destinations and communities) worldwide.
For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.buffalocommunications.com
www.billycaspergolf.com
