Black Widow Grips’ Fusion II charges into final round of The Players Championship
BRENTWOOD, Tenn., May 16, 2011 … BLACK WIDOW® Grips, the boldest grips in golf, charge into another final round this weekend in Ponte Vedra Beach, FL. BLACK WIDOW’s Fusion II contributed to a second round birdie on the menacing and unforgiving 17th hole at TPC Sawgrass, advancing into the final round of THE PLAYERS Championship.
The firm and highly textured traction design of the Fusion II delivers corded traction without the harshness of cord. These dynamic characteristics are proving to be a favorite among TOUR players.
“This weekend’s strong performance adds to BLACK WIDOW Grips’ TOUR success,” said Chip Chiappetta, Brand and Product Manager, PrideSports. “Seeing our grips deliver under the pressure of the 17th hole at TPC Sawgrass is a testament to BLACK WIDOW Grips’ quality and performance.”
BLACK WIDOW Grips are designed to meet the needs of golfers at all levels, from touring professionals to recreational golfers, with nine distinct models. The expansive product line features Softspikes’ traction-inspired interlocking “S” pattern and Web-Traction TechnologyTM which are anti-slip design arrangements that maximize surface area for more traction. For more information and to see the full line of grips, please visit www.bwgrips.com.
Softspikes, a division of PrideSports, has used its estimable reputation as a maker of some of the best golf shoe cleats in the marketplace to elbow its way into the golf club grip sector. Softspikes ventured into the competitive golf grip market, capitalizing on its BLACK WIDOW dynamic traction golf cleat brand heritage in 2010. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Meagan Segebarth
msegebarth@pridesports.com