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Softspikes® Victorious At Crowne Plaza Invitational

May 24, 2011

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Softspikes® captured another championship with Cyclone and 75% of plastic cleat field at the Crowne Plaza Invitational

BRENTWOOD, Tenn., May 23, 2011 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat on TOUR, was the Champion this weekend, while also taking 7 of the Top 8 positions in the plastic cleat field. Softspikes was the dominant plastic cleat in Fort Worth commanding 75% of the field at The Crowne Plaza Invitational.

Softspikes’ Cyclone cleat appeared at the top of the leaderboard finishing 15 under par, while also adding two more Top 10 positions this weekend. This cleat has proven to be the most successfully launched Softspikes product since the original BLACK WIDOW. The multi-material cleat’s rotational design counteracts the forces seen during impact providing a dynamic combination of comfort and traction.

“Seeing so many TOUR professionals choosing our cleats has set the stage for Softspikes’ success,” said John Hohman, Vice President of Marketing, PrideSports. “Our Cyclone cleat continues to gain momentum on the PGA TOUR, enhancing its successful launch.”

Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.

PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Meagan Segebarth
msegebarth@pridesports.com

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