Softspikes Wins RBC Canadian Open and Senior Open Championship
BRENTWOOD, Tenn., July 25, 2011 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, was victorious on the PGA and Champions Tours this weekend. Softspikes-brand cleats were worn by 4 of the Top 5 players at the RBC Canadian Open, including the winner. More than half of the plastic cleat field sported Softspikes in Canada this weekend. The Senior Open Championship was also won by a Softspikes-clad player, and 64% of the plastic cleat wearers also chose the brand.
Softspikes’ Cyclone cleat continues to gain momentum on all professional tours. Claiming another Top 3 this weekend in Canada, Cyclone has generated more buzz than any other Softspikes cleat model.
“Claiming the majority of the plastic cleat field at PGA events is a very strong representation of our brand,” said John Hohman, Vice President of Marketing, PrideSports. “We are pleased to see that various Softspikes cleat models have taken center stage this season.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Meagan Segebarth (msegebarth@pridesports.com)
