Dedicated to quality and performance
Port Washington, WI (August 23, 2011) – The Allen Edmonds Shoe Corporation, the leading American-based manufacturer of premium men’s footwear and accessories, is introducing its new Spring 2012 Honors Collection™ of golf shoes.
The new line embodies Allen Edmonds dedication to Made in USA quality, service and performance. Each shoe is handcrafted in Allen Edmonds’ proprietary 212-step process featuring the finest premium leathers, full 360° Goodyear-welt construction for stability and flexibility and a layer of soft cork within the insole that creates an almost orthotic-like custom fit for added comfort.
The newest shoes in the Honors Collection focus on the elegant styling of a golf shoe featuring wingtip patterns, croc leathers and a style based on their top selling Rough Collection of dress shoes. All of these new styles incorporate performance features like the traditional 11-spike configuration, Rubber Tap Water-lock outer sole and Goodyear welting for a very stable and flexible swing platform.
“The Honors Collection shoes are demonstrably different than the golf shoes most companies sell. They represent a return to classic, elegant shoes that reflect a refined gentleman’s approach to golf,” says Colin Hall, CMO for Allen Edmonds. “Other golf shoe brands have abandoned manufacturing Goodyear-welted shoes in the USA for cheaper, off-shore production methods. Allen Edmonds has been successful handcrafting our classic styles in heartland Wisconsin.”
The 2012 Spring Honors Collection
The news Honors Collection shoes will feature four new styles specific to golf, each suited to distinct performance and styling:
• Medalist — a traditional wingtip style with brogue details and a traditional 11-spike system. For the golfer who wants to shoot the lowest score and look good doing it, the Medalist is the shoe of choice. It features six-eyelet balmoral with perfing and pinking detail, full-leather Mocha-Milled linings, Rubber Tap Waterlock sole and 360º Goodyear-welt construction. Available in Black Calf / White KaraGrain and Brown Calf / White KaraGrain. Price: $345.
• Legend – crocodile-print leather on the saddle and a short wingtip style. The Legend honors highly fashionable golf legends like Bobby Jones, Ben Hogan and Sam Snead. It takes 11-spike golf shoe to the next level of sophistication and is the ideal shoe for the man who appreciates golf history and wants to show that proudly on the course. It features: five-eyelet balmoral with pinking detail, full-leather Mocha-Milled linings, RubberTap Waterlock sole and 360º Goodyear-welt construction. Available in Black Calf, White KaraGrain, White KaraGrain / Black Shiny Croc, White KaraGrain / Brown Shiny Croc. Price: $345.
• First Cut — a classic, plain-toe, saddle golf shoe married with the rugged, distressed leather characteristic of the new Allen Edmonds’ Rough Collection of casual shoes. First Cut is a fitting moniker for this new model, which combines the man-made designs with the beautiful works of nature that make golf courses so alluring. It features: five-eyelet balmoral with pinking detail, full-leather Mocha-Milled linings, Rubber Tap Waterlock sole and 360º Goodyear-welt construction. Available in Tan Dublin. Price: $345.
• Haskell – a cleated blucher shoe outfitted with dazzling croc-embossed leather. Named after Coburn Haskell, a fellow Midwesterner and a father of the modern golf ball, the Haskell provides the same style of the custom alligator models worn by the top Tour pros but at a fraction of their cost. It is the perfect shoe for the serious player whose on-the-course fashion has to be on par with his game. It features: three-eyelet blucher, full-leather Mocha- Milled linings, Rubber-Tap Waterlock sole and 360º Goodyear welt construction, Available in Shiny Black Croc and Shiny Brown Croc. Price: $345.
Those new shoes complement the Redan, Mullen, One-Up, Double Eagle and Links golf shoes of the Honors Collection introduced in January 2011.
Legendary Recrafting Services
“We created the Honors Collection to respond to the request of our loyal Allen Edmonds’ customers who want an elegant and performance oriented golf shoe.” Hall said.
Every shoe in the Honors Collection comes in multiple widths. Like the finest golf clubs, Allen Edmonds golf shoes can feel custom fitted to each golfer. Every shoe in the Honors Collection is available for Allen Edmonds’ legendary RecraftingTM services.
The Spring 2012 Honors Collection will be sold now for delivery on October 15th. The Honors Collection also features golf socks, customizable cedar shoe trees and shoe care locker room products. The line is sold in the finest golf shops and resorts and 35 Allen Edmonds retail stores and online at www.allenedmonds.com.
Ben Crenshaw and Allen Edmonds
Crenshaw, the legendary two-time Masters Champion, 19-time PGA Tour winner and winning Ryder Cup Captain, wears the new Honors Collection golf shoes as he plays on the Champions Tour.
About Allen Edmonds Shoe Corporation
Founded in 1922, Allen Edmonds Shoe Corporation is a privately held US based manufacturer of premium men’s footwear and accessories. The largest shoe cobbler in the world, Allen Edmonds is taking shoemaking to the level of an art form. Its line of footwear is handcrafted in Port Washington, WI using a 212-step production process. The company’s products are available at upscale stores worldwide, including 35 Allen Edmonds stores across the U.S., and online at www.allenedmonds.com.
Contact:
Kevin Donnellon/Colin Hall
kevin@macalicomm.com
chall@allenedmonds.com
312-560-8065/262-235-6672