Norcross, GA (August 29, 2011) – Mizuno, a leader in golf technology and innovation, today announced the launch of the Grain Flow Forged™ MP-59 irons with the next generation of their award winning forged Ti Muscle technology. The MP-59s feature a titanium insert forged into the center of the muscle, which provides cavity like forgiveness in a player’s half cavity design.
During the elaborate Grain Flow Forging process, 12 grams of pure Titanium material is forged into the muscle of the MP-59 to deliver a 5% larger Sweet Area compared to the MP-58, the iron which debuted Ti Muscle Technology, while taking home “Editor’s Choice” in Golf Digest’s 2010 Hot List. This provides the ideal amount of thickness behind the impact area for solid feel, while the higher density steel on the toe, heel, and sole provides a dramatic increase in perimeter weighting for enhanced playability. This design allows for an easier launch and more forgiveness due to both a lower Center of Gravity (COG) and larger sweet spot area. This revolutionary Ti Muscle technology maximizes feel and forgiveness, all in a compact players’ head size.
“With Mizuno’s Ti Muscle technology, we’ve preserved the soft feel and compact head size that Mizuno MP players expect, while increasing forgiveness, which is truly the “holy grail” combination of performance characteristics for today’s more serious players,” said Dick Lyons VP and General Manager, Mizuno USA, Inc. “The MP-59’s are ground breaking in concept and design, with a look, feel, and play unlike any forged iron Mizuno has delivered to date.”
The MP-59 irons have a traditional MP sized head shape, thus enhancing workability for the accomplished player. With a Tour confirmed sole, and overall compact head shape, the MP-59 irons allow varied shot-making delivery and control for consistent ball striking from the widest variety of lies.
The Grain Flow Forged material that makes up the MP-59 irons provides a soft and consistent experience at impact, while the titanium forged into the head delivers even more of a solid feel. A double-nickel chrome finish, highlighted with a black chrome stainless steel accent, gives an elegant and durable finish that player’s desire.
Utilizing Harmonic Impact Technology (H.I.T.), Mizuno perfectly tuned the sound at impact to deliver the ultimate feel. Modified U-grooves, which conform to the Condition of Competition 2010, produce the ideal spin rate for maximum playability in all conditions.
Right and Left Hand Available
Shaft: Dynamic Gold S300
Grip: Golf Pride M-21
Other Options available through Mizuno’s Custom Department
Suggested Retail Price: $999.99
Available: Mid-September 2011
Mizuno USA, Inc. is a wholly owned subsidiary of Mizuno Corporation, one of the largest specialty sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes golf, baseball, softball, running, track & field, and volleyball equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Norcross, Georgia.
Contact:
Eric Hills
Mizuno USA, Inc.
770-453-7853
eric.hills@mizunousa.com