(VIENNA, Va.) — Hilton Rose Hall Resort & Spa, Cinnamon Hill Golf Course and Rose Hall Developments — located in Jamaica’s easily accessible and upscale Montego Bay — have selected Buffalo Communications (Buffalo) to create and implement a publicity and media-relations program.
Buffalo will target current and potential growth markets in the United States and Canada to generate increased play at the award-winning Cinnamon Hill Golf Course. It will concurrently highlight amenities at the adjacent, all-inclusive Hilton Rose Hall Resort & Spa and desirability of golf-course living at Rose Hall Developments.
All three Jamaican properties are located on the Caribbean Sea and within the historic Rose Hall Plantation. Purchased more than 40 years ago by the late American entrepreneur John W. Rollins, its 7,000 acres have been transformed from 18th century sugar-cane farms into a popular sanctuary for recreation and relaxation.
“Buffalo Communications will promote our unbeatable trio of contemporary accommodations, championship golf and premier residences,” says Ron Day, General Manager of Hilton Rose Hall Resort & Spa. “Majestic views, close proximity and genuine hospitality make Rose Hall a ‘must visit’ Caribbean destination that exceeds expectations.”
“High-powered publicity will increase awareness, accentuate the value proposition and generate more visitors,” says Robbie Ames, Director of Golf at Cinnamon Hill Golf Course. “The Rose Hall experience impresses both golfers and non-golfers.”
The properties are only 15 minutes from Montego Bay’s Sangster International Airport (MBJ). There are frequent non-stop flights from New York, Chicago, Boston, Miami, Washington, Detroit, Atlanta, Philadelphia, Orlando, Toronto, Montreal and other major cities.
About Hilton Rose Hall Resort & Spa
Nestled between turquoise Caribbean waters and Jamaica’s lush Blue Mountains, the all-inclusive, 489-room Hilton Rose Hall Resort & Spa boasts a premier ocean-front location in Montego Bay. Its 1,800-foot ribbon of private, white-sand beach headlines 30,000 square feet of unique outdoor venues. Other highlights include the acclaimed Cinnamon Hill Golf Course, Sugar Mill Falls Water Park (Jamaica’s largest), full-service signature spa, water sports center, six lighted tennis courts, diverse restaurants and meeting and banquet facilities.
For more information: www.rosehallresort.com, 866.799.3661.
About Cinnamon Hill Golf Course
Re-designed by celebrated architect Robert von Hagge in 2001, the 6,828-yard, par-72 Cinnamon Hill Golf Course — highly ranked by Golf Digest and Golfweek — excites low-handicap and resort golfers alike. The open, windswept front nine features several holes just steps from the azure Caribbean Sea. It is complemented by a tight back nine that gently climbs 300 feet into the Jamaican hills. Notable landmarks include ancient aqueducts and famous waterfall behind the 15th green, site of the James Bond movie “Live and Let Die.”
For more information: www.cinnamonhilljamaica.com, cinnamonhill@rosehall.com, 876.953.2984 or 876.953.9381.
About Rose Hall Developments
Rose Hall Developments is the exclusive owner of prime residential and commercial real estate in Montego Bay. Overlooking the Caribbean, luxury hillside, golf-course and seaside home-sites from $350,000 to $2 million are tucked within the gated community. Second-home owners and retirees revel in Rose Hall’s sprawling, natural beauty and abundant culture, including the 18th century Great House once owned by the legendary Johnny Cash. Retail and office parcels are also available, as well as 175 acres of beachfront property zoned for resort development.
For more information: www.rosehall.com/realestate_overview.html, michaelrollins@rosehall.com, 876.953.8150.
About Buffalo Communications
Vienna, Virginia-based Buffalo Communications is a global, golf-lifestyle public relations, branding and marketing-communications firm with clients operating in 40-plus countries. Buffalo employs its extensive, longstanding and strong network of media and industry contacts to help clients raise their levels of awareness, popularity and revenues.
For more information: www.buffalocommunications.com, 703.761.1444.
Contact:
Stephen Reynolds
Buffalo Communications
703.891.3509
sreynolds@buffalocommunications.com
www.buffalocommunications.com
www.twitter.com/buffalocomm
