NORTHBROOK, Ill., Sept. 29, 2011 – KemperLesnik, a leading sports marketing, events and public relations agency, has been selected by The PGA of America as the public relations agency for the 73rd Senior PGA Championship presented by KitchenAid. In this role, KemperLesnik will help generate awareness and drive ticket sales.
“The PGA of America and its 27,000 PGA professionals are the recognized experts in the game and business of golf,” said Tom Valdiserri, senior vice president of KemperLesnik. “Its members are the largest force in promoting participation and enjoyment of the game and we look forward to working with The PGA of America to promote the 73rd Senior PGA Championship presented by KitchenAid.”
The Senior PGA Championship presented by KitchenAid is the most historic and prestigious event in senior golf. Former champions include legendary golf professionals Jack Nicklaus, Gary Player and Arnold Palmer. In 2011, the Championship was held at Valhalla Golf Club in Louisville, Ky. where eight-time professional major winner Tom Watson captured the title for the second time in his career.
The 73rd Senior PGA Championship presented by KitchenAid will be held at Harbor Shores in Benton Harbor, Mich. May 22 – 27, 2012. Due to high demand and a limited number of tickets, The PGA of America has created a free registration process for those interested in purchasing tickets for the 73rd Senior PGA Championship presented by KitchenAid. For more information, and to register to buy tickets, please visit SPGA2012.com or call The PGA of America office at 800-PGA-GOLF (800-742-4653).
About The PGA of America
Celebrating its 95th year, The PGA of America has maintained a twofold mission of its founders: to establish and elevate the standards of the profession and to grow interest and participation in the game of golf. By establishing and elevating the standards of the golf profession through world-class education, career services, marketing and research programs, The PGA of America enables its professionals to maximize their performance in their respective career paths and showcases them as experts in the game and in a multi-billion dollar golf industry. By creating and delivering dramatic world-class championships and exciting and enjoyable promotions that are viewed as the best of their class in the golf industry, The PGA of America elevates the public’s interest in the game, the desire to play more golf, and ensures accessibility to the game for everyone, everywhere. The PGA of America brand represents the very best in golf.
About KemperLesnik
KemperLesnik is a leading sports marketing, events and public relations agency. Ranked by Crain’s Chicago Business among Chicago’s top PR agencies, KemperLesnik produces communications programs for major brands such as Aon, PwC and Wilson Golf; manages major national events including the EA SPORTS Maui Invitational college basketball tournament, the McDonald’s All American High School basketball games and sponsorship activation for KitchenAid. For more information, visit www.kemperlesnik.com.
Contact:
Megan Godfrey
KemperLesnik
847.291.6740
megan.godfrey@kemperlesnik.com