(VIENNA, VA) – Billy Casper Golf (BCG) Chairman and CEO Peter Hill is No. 5 on Golf Inc.’s international ranking of the “Most Powerful People in Golf,” joining Jack Nicklaus in the magazines’ “top five.”
Co-founding BCG in 1989 with business partner Robert Morris and PGA Tour legend Billy Casper, Hill directs the company’s turnkey ownership, lease and third-party management of more than 130 golf courses, country clubs and resorts in 27 states.
This marks the seventh consecutive year Hill has ranked Top 10 on the “Most Powerful” list. About his steady leadership, Golf Inc. states:
“Billy Casper Golf continued on the fast-track in 2011, adding 12 courses to its portfolio … That puts BCG’s total at 132 courses – making it the second-largest management company in the United States.
“Hill also helped oversee the launch of two nationwide initiatives in the past year – Get Golf Ready and Golf Fore Women – at his courses. Both programs are designed for golfers who are new to the game or have been on hiatus and need help with fundamentals. The efforts hope to attract fresh interest and drive membership at BCG’s clubs.”
BCG executes on cutting-edge and customized marketing technology; develops revenue-management programs; identifies and nurtures skilled personnel; mandates best agronomic practices; creates unique promotions; and establishes vendor partnerships.
“The highly-talented team Billy Casper Golf has cultivated deserves credit for this prestigious ranking,” says Hill. “Ensuring high-quality, customer- and member-friendly experiences for our golfers also provides healthy financial returns for golf course, club and resort owners.”
About Billy Casper Golf
Widely respected as a high-performance owner-operator of more than 130 golf courses, country clubs and resorts, BCG holds the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the firm is headquartered in Vienna, VA with regional offices strategically convenient to courses’ locales.
Industry leaders and media praise the company’s best-of-breed infrastructure that shows clients favorable returns on investments. BCG’s economies of scale make and save money for courses while delivering personal touches to golfers and club members.
BCG is parent company to Buffalo Communications, the global golf-lifestyle public relations, branding and marketing-communications firm. In addition to creating and implementing programs for BCG courses, Buffalo represents many of golf’s top brands – products, resorts, destinations and communities – worldwide.
For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.billycaspergolf.com
www.buffalocommunications.com
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