(VIENNA, VA) – Billy Casper Golf (BCG) – owner and operator of more than 130 golf courses, country clubs and resorts – has been selected to manage the semi-private Glen Cannon Country Club in Pisgah Forest, NC, just south of Asheville.
The Glen Cannon addition increases BCG’s portfolio to 20 in the Mid-Atlantic. In 2011, the company has assumed operation of 18 private, public and resort properties.
BCG will oversee all aspects of Glen Cannon’s member programs, operations, golf course and property maintenance, sales, marketing and public relations, staffing and training, merchandising, restaurant and banquet activities, financial management and special events.
Glen Cannon’s par 72, 6,548-yard golf course earns praise from golfers and media for its spectacular views of the Blue Ridge Mountain range and its signature No. 2 hole featuring cascading waterfall behind the green.
“Billy Casper Golf will re-structure membership classifications to align with market demographics,” says Don Dickson, President of the Glen Cannon Country Club Board of Directors. “The company’s success enhancing performance of similar properties resonated with our team.”
“We have a solid membership plan in place to elevate participation and attract new members,” says Peter Hill, Chairman and CEO of BCG. “Sprinkle in regulated daily-fee play and Glen Cannon is on even better footing.”
BCG will enact its proprietary “BCGreen” initiative at Glen Cannon to conserve, protect and enhance the environment. Glen Cannon will enroll in the Audubon International “Certified Audubon Cooperative Sanctuary” program. This designation increases efficiencies in maintenance, energy, water, pesticides, fertilizer, equipment wear and labor.
Non-golf amenities feature two hard-surface and three Har-Tru clay tennis courts. A junior, Olympic-size swimming pool is adjacent to the quaint 8,000 square-foot clubhouse that showcases a panorama of mountain vistas from its covered patio. A fully-stocked pro shop, bag storage, locker rooms, dining and banquet rooms make Glen Cannon the preferred area venue for frequent use and special events.
For more information: www.glencannoncc.com, 828.883.8175.
About Billy Casper Golf
Widely respected as a high-performance owner-operator of more than 130 golf courses, country clubs and resorts, BCG holds the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the firm is headquartered in Vienna, VA with regional offices strategically convenient to courses’ locales.
Industry leaders and media praise the company’s best-of-breed infrastructure that shows clients favorable returns on investments. BCG’s economies of scale make and save money for courses while delivering personal touches to golfers and club members.
Buffalo Communications – a division of Billy Casper Golf – is the global public relations, branding and marketing-communications firm. In addition to creating and implementing programs for Billy Casper Golf courses, Buffalo represents many of golf’s top brands (products, resorts, destinations and communities) worldwide.
For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.buffalocommunications.com
www.billycaspergolf.com
