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Bionic® Announces Holiday “Gift Of Grip” Event And Sweepstakes

November 29, 2011

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Louisville, Ky. – The fastest-growing glove brand in golf, Bionic, recently announced its “Gift of Grip” Holiday Event and Sweepstakes. The name of the promotion plays off the glove’s primary benefit – the grip. Holiday shoppers can purchase a unique gift item for a friend and be entered for a chance to win a dream golf vacation for four (no purchase necessary, of course).

The promotion is going on now and runs through the end of the year. Customers can enter for a chance to win a one-of-a-kind golf trip for themselves and three of their closest friends. The prize includes two rounds of golf per person – one round each on Pinehurst No. 2, which is the site for the 2014 U.S. Open Championship. Plus, the winner receives two hours of private instruction from a Pinehurst golf instructor, hotel and breakfast accommodations.

“Our patented glove technology is what makes Bionic different from other golf gloves,” says Cheryl Fink, Bionic’s marketing director. “The strategically placed pads in the palm enhance comfort and durability, providing a secure grip on the club for more control. The pads in the fingers promote a lighter, more relaxed grip. And all golfers know that a more relaxed grip leads to increased swing speed for more distance.”

The holiday sweepstakes will be offered in select retail locations and also online. For more information, visit bionicgloves.com.

For official rules and prize details, visit sweeps.bionicgloves.com.

About Bionic

Bionic is a division of the Hillerich & Bradsby Co., a family-owned company that has been in the golf business since 1916. Based in Louisville, Ky., H&B is the maker of world-famous Louisville Slugger® bats and PowerBilt® golf clubs.

Contact:
KATE KILLIAN

KKILLIAN@ DOEANDERSON.COM

(502) 815-3255

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