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Adams Golf Wins Another Innovation Award From Golf Digest Hot List

January 4, 2012

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Idea a12 OS continues Adams’ dominance of the Super Game-Improvement Category

PLANO, TEXAS, January 4, 2012 – Adams Golf (Nasdaq:ADGF) is pleased to announce that the Idea a12 OS Hybrid Irons have won a Gold Medal and been named the Super Game Improvement Category Leader for Innovation. This distinction has now been given to the Idea Hybrid Irons for four years running, which is every year since the inception of this criteria. No other category has been dominated by one manufacturer to-date.

The Idea a12 OS Hybrid Irons continue the lineage of winning awards for Adams Golf in the Golf Digest Hot List; this year claiming Gold Medal recognition in the Super Game-Improvement category. “Adams has led the movement towards integrated sets, and this continues with the a12 OS,” stated the Hot List editors.

Continuing Adams’ leadership position in hybrid technology, Golf Digest also awarded a Gold Medal to the Idea a12 Hybrid and a12 OS Hybrid.

“We are thrilled Golf Digest has once again recognized Adams Golf as an innovator,” said Chip Brewer, President and CEO of Adams Golf. “We have a lot of pride in our leadership position in both the super game-improvement and hybrid categories, and to be recognized again by Golf Digest is a wonderful thing.”

Adams Golf (Nasdaq: ADGF), the maker of the #1 Hybrid on Tour, is driven to develop innovative products to allow golfers of all skill levels to enjoy the game of golf. Adams Golf produces and sells golf equipment under the Adams Golf and Yes! Putters brands. For more information, please visit www.adamsgolf.com or shop.adamsgolf.com.

Contact:
Jeff Harris

Communications Manager

Adams Golf

972.673.9110

harrisj@adamsgolf.com

www.adamsgolf.com

twitter.com/adamsgolfinc

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