CITY OF INDUSTRY, CA – WSH, Inc. announced today that they will be launching Hello Kitty® Golf in Booth #1613 at upcoming The PGA Merchandise Show held January 26th – 28th at The Orange County Convention Center in Orlando, FL.
Hello Kitty Golf, an official Sanrio licensee for North America, will be introducing a complete line of children’s and women’s golf equipment and accessories for both the young and the young at heart.
For years Hello Kitty has been a fashion icon amongst females. Now, for the first time, with a complete line of Hello Kitty Golf equipment and accessories, the brand is being brought out onto the golf course. The complete line includes children’s and women’s golf clubs, golf bags, pouches, gloves, balls, tees, and head covers.
Hello Kitty Golf is designed for golfers of all ages and all skill levels. Whether it’s the junior golf set designed for immense appeal to the younger golfer or the classy, ladies complete set designed with both fashion and performance in mind, golfers of all ages will now be able to bring one of America’s most beloved icons, Hello Kitty, out onto the course.
Hello Kitty Golf recognizes that the avid Hello Kitty follower is very fashion forward. For this reason, the “Mix-and-Match” concept has been introduced. This unique concept allows the golfer to select from an array of colors and styles from Hello Kitty Golf’s fashion-forward, yet retro, “shag” set of head covers and create or customize her own line and make a unique fashion statement.
“Hello Kitty has become a staple of pop culture and it’s one of the most recognized characters in the world,” said Michael Lee, CEO of WSH, Inc., “There’s something about Hello Kitty that has a very mysterious appeal to it which really can’t be explained. No matter how young or how old you are everyone loves Hello Kitty, and we’re excited to be bringing it out on the golf course with this new line of products.”
“Our goal was to fulfill the demand of the lady golfer…to bring fashion and excitement into the game of golf,” said Neville Hong, Vice-President of Sales and Marketing, “She will be able to express herself with a complete line that is exemplified by unique designs, quality, and performance. The long-awaited release has already been very successful based on the tremendous holiday season sales and sell-through at golf shops across the country. Many retailers have commented that they have never seen this type of demand before, for any brand throughout the years they have been in the industry. We look forward to a wonderful season of sales throughout our retail partners and by the amount of enjoyment our customers will experience on the course.”
For more information on the Hello Kitty Golf line of products for 2012 visit their website at www.wsh-golf.com.
Contact:
Joe Wieczorek
The Media Group, Inc.
(847) 956-9090
E-mail: joe@themediagroupinc.com
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