SALT LAKE CITY (Jan. 16, 2012) – , the award-winning designer of innovative and uniquely styled golf bags and apparel collections, has added PGA Tour professional to its elite roster of athletes. Badds will be sporting OGIO’s collection of golf polos, pants, belts and outerwear during the PGA Tour’s 2012 season.
“I want my clothes to reflect my personality while I’m out on the course and OGIO is a natural fit. They have a reputation of making quality products and it definitely shows in the fabrics they’ve chosen. I want my clothes to look good and feel good so that is why I have partnered with OGIO.”
In addition to showing his fashion sense on the links, Badds will be traveling in style with OGIO travel luggage, packs and messengers while on the Tour and in his personal adventures. His endorsement extends beyond just his appreciation for the brand’s cutting-edge style; he also will work closely with the OGIO design team to develop future apparel collections for the golf retail market.
“It was an easy decision because we chose each other. Aaron has the look, the game, an impressive fashion sense and the core values that align perfectly with who OGIO is and wants to continue to be as we expand into the apparel market,” said Tom Gocke, global vice president for OGIO Golf.
Badds arguably has the best short game on the PGA Tour, and remains one of the most promising talents in golf with a resume boasting three PGA Tour wins and four International wins. His character and boundary-pushing style, along with his reputation as one of the game’s best young players, makes him an excellent choice for the OGIO brand.
“We couldn’t be happier to welcome Badds to the OGIO family,” said Tony Palma, CEO, OGIO. “His blend of passion, skill and style fits perfectly with OGIO’s adrenaline-driven designs and performance fabrics. Our collections provide the ultimate in style and functionality to keep players on top of their game. ”
OGIO’s first-ever golf apparel collection for men consists of more than 30 unique designs. Polos are available in 14 distinctive styles enhanced with performance and mechanical stretch fabric, UV protection, moisture and bacterial control and intelligently designed anti-roll collars. In addition, the collection includes pants and shorts offering OGIO-exclusive prints and features such as articulated seams for better range of motion and gel gripper waistbands. The fashionable golf collection is rounded out with a variety of outerwear options.
For more information about OGIO, please visit www.OGIO.com or join us on Facebook at www.facebook.com/OGIOinternational .
ABOUT OGIO
OGIO International, Inc. is a global leader in golf bag, apparel and accessories design, recognized for collections showcasing unique styles infused with intelligent design. An award-winning brand, the company received gold and silver medals by Golf Digest in its 2010 and 2011 “Hot List” issues for its cutting-edge golf bag line and was also selected as the official team travel gear for the 2011 U.S. President’s Cup. In addition to its arsenal of high-performance golf bags and accessories, OGIO has relationships with a roster of athletes that includes Fred Couples and a list of more than 100 Pro Tour golfers traveling with OGIO bags. Founded in 1987, the private, Utah-based company distributes products worldwide under the OGIO brand, and operates an original equipment manufacturer division to produce gear bags for other internationally known brands. For more information, visit www.OGIO.com
Contact:
Britta Franson
310-578-7050
franson@formulapr.com