Four-time European Tour winner signs multi-year agreement
BEAVERTON, Ore. (January 18, 2012) – Nike Golf is proud to announce that Ross Fisher, a four-time winner on the European Tour, has joined the Nike Golf Tour Staff.
In switching to exclusively play and wear Nike Golf products, Fisher is making the first manufacturer change during his seven-year career as a tour professional. The 31-year-old from West London, whose most recent victory was at the Irish Open in 2010, has signed a multi-year agreement to represent the Swoosh from head-to-toe.
Fisher said he was attracted to the energy and innovation that Nike Golf has been bringing to golf since it launched its first equipment line just over 10 years ago. “Just looking at the history of Nike, it’s all about innovative products that are designed specifically for athletes. Nike Golf is the same. At Nike, golfers are athletes,” said Fisher.
Speaking about his plans for the 2012 season, Fisher said: “My first priority this year is to get back into the world’s top 50, and with the backing and support of my coaches and the team at Nike Golf, I am sure that it’s a realistic goal. Since the end of the season I’ve been working hard on all aspects of my game. I’m really bombing it with the VR Pro Limited Edition driver and I’m looking forward to putting all the new gear into play. At the moment we’re experiencing a golden period for European golf, particularly in Britain, and I just want to be back up there challenging for Majors and another Ryder Cup appearance.”
With four individual wins to his name, and team wins in the 2010 Ryder Cup and Seve Trophy, Fisher remains one of the most talented players of his generation. Joining the European Tour in 2006, he has won four times in consecutive years from 2007, with victories at the KLM Open, the European Open in 2008, the Volvo World Match Play in 2009, and the 3 Irish Open in 2010, where he fired a second round 61 at Killarney.
A notoriously long and accurate ball striker, Fisher gained the honor of having the lowest cumulative score for the four major championships in 2009, when he finished fifth at The US Open.
“We are excited to welcome Ross into the Nike Golf Family,” said Mark Thaxton, Global Director of Sports Marketing Operations for Nike Golf. “We look forward to working with him to ensure he is equipped with the best equipment for his game. Ross is a great player, with an aggressive playing style and we are confident he will thrive in 2012.”
Fisher’s first tournament as a Nike Golf athlete will be at the Abu Dhabi Championship, which takes place from January 26-29.
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Fisher’s Nike Golf Arsenal
– Driver: Nike VR Pro Limited Edition 8.5-degree
– Fairway Wood: Nike VR Pro Limited Edition 3-wood/15-degree
– Hybrid: Nike VR Pro 18-degree
– Irons: Nike VR Pro Blades (3-9)
– Wedges: Nike VR Pro 47-, 54- and 60-degree
– Putter: Nike Method 001
– Ball: Nike 20XI-X
– Apparel: Nike Golf Tour Performance and Sport Collection
– Footwear: Nike Golf TW 2012
Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great game by developing ground-breaking innovations that enable athletes to perform at their physical and mental peak. For more information on Nike Golf, visit our Web site at www.nikegolf.com. To follow Nike Golf on Twitter visit www.twitter.com/nikegolf and to become a fan on Facebook go to www.facebook.com/nikegolf. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter. For international journalists, please contact Nike Golf’s public relations representative.
Contact:
Beth Gast – Nike Golf
503.532.8852
beth.gast@nike.com
Gretchen Wilhelm – Nike Golf
503.532.6236
