(VIENNA, VA) – Billy Casper Golf (BCG) – owner and operator of more than 130 golf courses, country clubs and resorts – has been selected to manage Bay View Golf Park in Kaneohe, Oahu, Hawaii.
BCG is overseeing all aspects of Bay View’s golf operation, including course and property maintenance; sales, marketing and public relations; staffing and training; merchandising; special events and financial management.
One of BCG’s key initiatives is to create programs promoting family-friendly golf. Industry-wide “Get Golf Ready” and BCG’s own “Golf Fore Women” are also part of the grow-the-game line-up.
“Billy Casper Golf’s professional approach will make an immediate impact on course conditions and golfer satisfaction,” says Jerry Appleby, Lead Pastor of Windward Church of the Nazarene, which recently purchased Bay View. “The future is bright for Bay View to once again become a popular gathering place.”
“Bay View is the perfect setting for junior golfers, beginners and families,” says Peter Hill, Chairman and CEO of BCG. “With the commitment to invest capital into the course, the before and after will be dramatic under our company’s leadership.”
Initial course-enhancement projects include renovating the irrigation system, installing new grass on greens and implementing an aggressive agronomic plan for consistent turf-grass conditions.
Ed Kageyama, BCG Hawaii Regional Manager, will oversee operations at Bay View. Kageyama has extensive experience working in the Hawaii golf industry, holding positions at Ka’anapali Golf Resort, Turtle Bay, Koolau and Coral Creek. He has twice been recognized as a “Most Admired Operator” by Golf Inc.
BCG will enact its proprietary “BCGreen” initiative at Bay View to conserve, protect and enhance the environment. Bay View will also be enrolled in the Audubon International “Certified Audubon Cooperative Sanctuary” program.
Designed by award-winning architect Robin Nelson, the 18-hole, 3,269-yard executive course features four par 4s and 14 par 3s set among spectacular Oahu surroundings. Bay View also has a 40-stall, double-deck driving range and 36-hole mini golf course.
For more information: www.bayviewgolfcourse.com, 808.247.0451.
About Billy Casper Golf
Widely respected as a high-performance owner-operator of more than 130 golf courses, country clubs and resorts, BCG holds the second largest domestic portfolio. The company provides turnkey club management for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the firm is headquartered in Vienna, VA with regional offices strategically convenient to courses’ locales.
Industry leaders and media praise the company’s best-of-breed infrastructure that shows clients favorable returns on investments. BCG’s economies of scale make and save money for courses while delivering personal touches to golfers and club members.
Buffalo Communications – a division of Billy Casper Golf – is the global public relations, branding and marketing-communications firm. In addition to creating and implementing programs for Billy Casper Golf courses, Buffalo represents many of golf’s top brands (products, resorts, destinations and communities) worldwide.
For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.buffalocommunications.com
www.billycaspergolf.com
Melissa Ludwig
Billy Casper Golf / Hawaii Regional Marketing Manager
808.357.7248
mludwig@billycaspergolf.com