PINS claims top spot
BRENTWOOD, Tenn., January 30, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, took home first place this weekend at Torrey Pines. Softspikes/PrideSports claimed 64% of the plastic cleat field, and 8 players who placed in the top 13 wore the brand.
Softspikes/PrideSports’ PINS insert system topped the charts in La Quinta, being worn by two of the top 8 finishers. The PINS insert system provides improved balance, feel and lateral stability. It’s 32% lower to the ground, providing golfers with immediate feedback required to develop a more consistent swing.
“We’re happy to see the PINS insert system continue to gain momentum in it’s 3rd year on the market,” said John Hohman, Vice President of Marketing, PrideSports. “The lower profile of this system has been favored by many players on tour since it’s development in 2010.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus
(ldycus@pridesports.com)
