New blog and pilot highlights debut today
HARTFORD, CONN, MARCH 1, 2012: Looking ahead to its projected broadcast debut later this summer, the Back9Network released a preview of its pilot programming today on its newly launched blog, www.back9nation.com. Back9 is the world’s first multimedia lifestyle and entertainment golf destination with its mission to offer entertaining and edgy content that fuses the sport of golf with the exciting lifestyle that surrounds it.
“Since we launched our brand and gave people a sneak peak at a few of our programs at the PGA Merchandise Show a month ago, the response has been incredible,” said James L. Bosworth, CEO of Back9Network. “Back9 Nation will now serve as a home for our network so fans can learn more about us, see and experience what makes us different, and have a first look at all the exciting content and features that are under development.”
Two weeks ago, the network announced that Hollywood icon Clint Eastwood had signed on as a founding shareholder and Chairman of the Back9 creative committee.
The Back9 blog, which serves as a precursor to a multiplatform strategy that will be announced at a later date, will also host content shot at the PGA Merchandise Show with executives and celebrities, the 3M Celebrity Challenge from Pebble Beach as well as the full length versions of the network’s pilots. The network’s programming will be wide-ranging with a mix of original programming such as celebrity profiles, reality shows and comedic series in and around the sport of golf.
Back9Network will be the premier multimedia lifestyle and entertainment destination for golf fans globally. It is being constructed on a state-of-the-art, multi-platform digital system, providing simultaneous distribution over the Internet and mobile devices. As much a lifestyle network as a sports channel, Back9 will differ from its competitors by focusing on the intrinsic “story” of the sport and examining the players and the world in which golf resides. The network plans to be broadcasting by summer of 2012. For further information, visit www.back9network.com or direct correspondence to 30 Lewis Street, Hartford, Connecticut 06103. Call 860-560-7671.
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