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Softspikes®/PrideSports Secure Double Weekend Victories

March 20, 2012

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Softspikes/PrideSports win Champions & LPGA events

BRENTWOOD, Tenn., March 20, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, took home the gold this St. Patrick’s Day weekend at both the Toshiba Classic and the RR Donnelley LPGA Founders Cup. Meanwhile, they clutched 60% of the plastic cleat field at The Transitions Championship, with 14 of the top 20 finishers wearing the brand in Palm Harbor.

Three different cleats made an appearance in the top 3 at this weekend’s events, including Black Widow Tour, the industries’ first adjustable cleat. It features two comfort settings, Tour-Comfort and Tour-Firm, allowing the golfer to select the comfort setting that best fits their game. Since being introduced, it has received rave reviews, from both pros and amateurs alike, due to it’s ability to be customized for each individual player.

“This advanced performance cleat can single handedly change your game.” said John Hohman, Vice President of Marketing, PrideSports. “With it’s adjustable settings, it’s the only cleat on the market that allows players to customize each cleat depending on their game and swing.”

Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.

PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Lane Dycus

(ldycus@pridesports.com)

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