Dramatic win in four man playoff launches Donald back to No. 1 in the world
Norcross, GA (March 19, 2012) – Mizuno Brand Ambassador Luke Donald reclaimed his number one status on the Official World Golf Rankings Sunday with his playoff victory at the Transitions Championship in Palm Harbor, Florida, a spot he previously held for 40 weeks. Donald, who claimed top honors with impressive iron play and an unmatched short-game, continues to display dominant accuracy and precision using his Mizuno MP-59 irons, MP T-11 wedges and CLK Fli-Hi Hybrid.
Donald closed Sunday with a 5-under 66 and beat out three other players in the first playoff hole, en route to his seventh international win in two years. Playing the par-4 18th for the playoff, Donald flushed a 7-iron just onto the green, leaving him 6 feet from the hole and the ensuing birdie putt. The playoff victory was reminiscent of last May when Donald first captured the number-one position in the Official World Golf Rankings, with a playoff victory at the BMW PGA Championship.
“We are thrilled to congratulate Luke on this victory and once again call him World Number One,” said Dick Lyons, Vice President and General Manager, Mizuno USA Golf. “We are also thrilled to see Luke win his first tournament using his new award-winning MP-59 irons.”
Donald’s win at the Transitions comes on the eve of the launch of a new marketing campaign from Mizuno Golf, “The Iron Truth”, built around the paramount importance of superior irons and iron play in every golfer’s ongoing quest to improve their game. It’s no secret the golf industry has long been driven by heavy hitting manufacturers that spend millions in advertising to champion the latest and greatest driver. Therefore, Mizuno is on a mission to preach the truth, effectively lifting the veil for the slew of misled golfers. This massive group of golf loyalists continues to be annually coerced by the industry’s aggressive advertising campaigns to believe a better driver is the answer to their golf woes. One element of the campaign is “The Gospel According to Luke”, which plays on the shot-making prowess of the 2011 PGA Tour Player of the Year, Luke Donald. For more information on “The Iron Truth”, visit www.theirontruth.com.
Mizuno delivers outstanding innovations and high-performance technologies for serious golfers of all skill levels. With groundbreaking design technologies and processes like Grain Flow Forging Technology, Mizuno has earned the trust of golfers at every level. For more information on Mizuno’s complete line of golf equipment, visit www.mizunogolf.com.
About Mizuno USA
Mizuno USA, Inc. is a wholly owned subsidiary of Mizuno Corporation, one of the largest specialty sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes golf, baseball, softball, running, track & field, and volleyball equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Norcross, Georgia.
Contact:
Eric Hills
Mizuno USA, Inc.
770-453-7853
eric.hills@mizunousa.com
