HUNTINGTON BEACH, CA -March 20, 2012 – Cleveland® Golf is pleased to announce the introduction of the 588® Forged Black Pearl wedge, an extension of its highly-successful 588® Forged wedge line that was released in the fall of 2011. The 588® Forged Black Pearl wedge maintains the popular, tour-proven shape of Cleveland® Golf’s original 588® wedge while offering the same technological breakthroughs featured on the 588® Forged line of wedges. It also boasts Cleveland® Golf’s highly-popular Black Pearl finish, which helps reduce glare to make it easier to frame the ball at address.
Precision Forged from 1025 carbon steel, the 588® Forged Black Pearl wedge offers golfers an incredibly soft yet solid feel, as well as the highest level of manufacturing consistency for supreme confidence and trust over every shot. The 588® Forged Black Pearl wedge’s Tour Zip GroovesT and Laser MilledT technology help to maximize spin in accordance with USGA regulations. The 588® Forged Black Pearl wedge comes with a Tour Concept Wedge steel shaft, co-developed and engineered by Cleveland® Golf and industry leader True Temper. With a unique stiffness profile that features a less active tip, this shaft promotes a more penetrating ball flight, increased spin and optimal distance control along with superior feel.
“Our latest introduction of the 588® Forged line of wedges has been a huge success for us,” said Todd Harman, President of Cleveland® Golf/Srixon® – U.S.A. “With Black Pearl historically being our most popular finish in past wedge lines, we’re really excited to bring the unique look and performance of the 588® Forged Black Pearl wedge to golfers.”
Cleveland® Golf’s 588® Forged Black Pearl wedges will begin shipping in April 2012 with a listed minimum advertised price (MAP) of $139.99. Available in a variety of loft and bounce options, the 588® Forged Black Pearl wedge can also be ordered with personalized aesthetics and performance at MyCustomWedge.com. Images of the 588® Forged Black Pearl wedge: https://clevelandgolfsrixon.box.com/s/263d218c69fc51b8391d
For more information on Cleveland® Golf/Srixon® and their products, please visit www.clevelandgolf.com and www.srixon.com.
Cleveland® Golf, Srixon®, Never Compromise® and Cleveland ClassicsT apparel are brands owned by SRI Sports Limited. With corporate headquarters based in Kobe, Japan, SRI Sports is the fourth largest golf company in the world, as well as one of the world’s leading patent holders in golf ball technology. For more information, please contact Keith Patterson, PR/Media Relations Manager (714.889.5808) or visit us online at www.clevelandgolf.com, www.srixon.com, www.nevercompromise.com and www.clevelandclassicsapparel.com.
Contact:
Keith Patterson
Media & Public Relations Manager
Cleveland Golf ~ Srixon
Never Compromise ~ Cleveland Classics
5601 Skylab Road
Huntington Beach, Ca. 92647
T – (714) 889-1300 ext. 5808
F – (714) 889-5890
www.clevelandgolf.com
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