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Softspikes®/PrideSports Pack The Leaderboard At The Masters

April 10, 2012

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Softspikes/PrideSports worn by 5 of the top 7 finishers

BRENTWOOD, Tenn., April 10, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, stood out in the crowd this weekend in Augusta, with 5 of the top 7 finishers wearing the brand. Over half of the plastic cleat finishers at The Masters wore Softspikes/PrideSports. Meanwhile, on the Nationwide Tour, 19 of the top 24 finishers donned Softspikes/PrideSports at the Soboba Golf Classic.

Softspikes’ newest cleat, Cyclone, was worn by 2 of the top 3 finishers at Augusta National. Cyclone has quickly become a favorite among players on tour since its debut in 2011 with 11 PGA Tour wins already this year. It features an advanced rotational design which counteracts the forces seen during impact.

“We’re thrilled to see our cleats making such a presence at The Masters this year.” said John Hohman, Vice President of Marketing, PrideSports. “It speaks volumes for our company when players trust our brand enough to wear them during such an important event on Tour.”

Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.

PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Lane Dycus

ldycus@pridesports.com

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