Burr Ridge, Illinois – April 26, 2012 – Fore! Reservations, the leading provider of golf course management and marketing software, today announced that the Fore! Marketing product has sent over twenty five million emails on behalf of its golf course customers.
Fore! Marketing is designed to turn a course’s Fore! Reservations software system into a “money making machine” with innovative marketing technology unique to the golf industry. Launched in 2009, the Fore! Marketing product revolutionized how golf courses send email marketing messages to their customers by automating “Happy Birthday”, “Thank You” and “We Miss You” emails. Fore! Marketing also enables all additional course email promotions to be setup and scheduled in advance; helping operators utilize the off season to create emails so that marketing efforts do not fall short during the busy season.
“With limited time and even fewer resources, operators need revenue opportunities that are easy to implement and make good business sense,” Fore! Reservations Marketing Director Scott Merchant says. “Fore! Marketing rapidly builds a course’s customer email database, and leverages that data into rounds and revenue with effective email marketing campaigns. Our customers are definitely seeing a great return on this product by taking their marketing to a higher level at a low price point without significant time invested.”
With complete integration to the Fore! Reservations tee sheet and point of sale, Fore! Marketing is the only system that tracks when a golfer last played or made a facility purchase, and sends email marketing messages based on that data; making emails more targeted and more lucrative. Emails sent are also of professional quality, as golf course operators select from a template library of over 700 email designs created by the Fore! Reservations Marketing Team that are customizable to the course’s brand.
Additional features of the Fore! Marketing product include an easy to use setup wizard, unlimited emails sent without restrictions, high deliverability guaranteed, emails sent by customer type, offer coupon redemption tracking, email open rate reporting, removal and bounce back management, as well as a touch screen kiosk to collect customer information at the golf shop counter or via a tablet device such as the iPad.
For additional information about Fore! Reservations, or to schedule an online demonstration of the Fore! Marketing product, please visit www.forereservations.com.
About Fore! Reservations
Fore! Reservations, established in 1995, is the leading provider of golf course management and marketing software. The suite of integrated Fore! Reservations products includes an easy to use tee time reservation system, powerful point of sale, feature rich online booking interface, automated email marketing product, mobile booking technology, and an innovative website solution. Fore! Reservations also provides marketing services for its golf course clients, as well as the industry’s leading technical support assistance. With 2,000 installations represented by every state in the United States as well as Canada, Mexico and the Caribbean, it is the number one selling tee sheet and best price performing system in the golf industry. Fore! Reservations is a privately held company with offices in Burr Ridge, Chicago and Wheaton, Illinois.
Contact:
Erin Kopecky
630.789.9705, x131
kopecky@teeitup.com
